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General Tire adds news Altimax Sport sizes

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General Tire, Continental AG’s second brand, has extended its General Altimax Sport range with the launch five new sizes.

The new sizes are the 205/55R17 V Sport, which is suitable for the likes of the Citroen C4, Ford ECOSport, and Mini; 255/45R18 Y Sport, for luxury cars like the Audi A7 and A8, and Mercedes S Class; 215/40R18 Y Sport, for smaller cars, including the Citroen DS3 and Alfa MiTo. Meanwhile, the 265/35R18 Y Sport is suitable for executive cars, such as the BMW 3 Series, and Mercedes E Class; and the 275/35R18 Y Sport is ideal for the likes of the BMW 5 Series and Mercedes CLS.

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Related news:

  1. General Tire launches new Grabber AT3 and Grabber X3 tyres
  2. Micheldever celebrates 20 years of General Tire partnership
  3. General Tire performance partners get to grips with latest Grabber off-road tyres
  4. LRO magazine pits General Grabber X3 against BFGoodrich MT KM2 in mud terrain tyre shootout
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Where’re 4×4/SUV tyres AT?

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With Micheldever reporting that 2016 got off to a good start for the company, Tyres & Accessories met with wholesale director Alan Baldwin in order to find out more about the company’s 4×4/SUV tyre business, which was recently boosted by the launch of 4site4x4tyres.co.uk.

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Related news:

  1. Micheldever launches 4site4x4tyres.co.uk
  2. Micheldever reports record General Tire sales in 2016
  3. Micheldever management comment on Sumitomo sale
  4. Giti Runway brand extends SUV portfolio with Enduro highway tyre
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Micheldever launches 4site4x4tyres.co.uk

Micheldever Tyre Services has launched 4site4x4tyres.co.uk – a new website designed to help the firm’s customers sell more 4×4 tyres as well as provide expert advice and guidance to 4×4 and SUV owners. The site follows in the footsteps of Micheldever’s successful TyreClick venture, which in many ways is the passenger car orientated equivalent. However, company representatives told Tyres & Accessories that the 4×4/SUV tyre sector demanded a greater emphasis on quality impartial technical advice.

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Related news:

  1. Where’re 4×4/SUV tyres AT?
  2. Micheldever reports record General Tire sales in 2016
  3. Strong growth continues in 4×4/SUV tyre market
  4. Yokohama 4×4 tyre range ready to take on ‘every adventure’
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Minouche Shafik: UK tyre sales showing recessionary behaviour

Bank of England deputy governor Minouche Shafik suggested the UK tyre industry is in the grip of recession-based consumer behaviour during a speech given to the Institute of Directors where she also suggested interest rates could rise faster than initially indicated.

In addition, Dame Minouche Shafik highlighted how consumers are delaying changing their worn car tyres as a prime example of the way the economic downturn has shifted purchasing decisions.

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Related news:

  1. Tyre safety a “ticking bomb”
  2. Micheldever CEO speaks out against 4-year MOTs
  3. Garage staff are key workers, says Protyre
  4. Micheldever focused on supporting tyre dealers’ survival during lockdown
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Micheldever supports Audi at MIRA tyre event

Audi UK recently staged a three-day tyre training session for over 200 of its service advisors at MIRA support provided by Micheldever Tyre Services. According to the company, the training event was specifically designed to give attendees an insight into how tyres impact the performance and handling of vehicles, specifically the differences between new and worn tyres, summer and winter tyres, as well as the significant difference between premium and budget tyres.

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  1. Horiba Mira gives test facilities an electric boost
  2. ResiCAV: ‘Urgent Need’ for UK Road Transport Cybersecurity Programme
  3. Epyx: Driver demand advancing Tyreserve uptake
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TyreClick passes 30,000 orders

TyreClick, a website developed by Micheldever Tyre Services Ltd to help independent dealers compete online, achieved 30,000 orders at the start of July. TyreClick currently supports almost 950 transactional websites that are linked to independent tyre retailers, each with their own local URL, thereby allowing motorists to search for their local dealers and buy tyres direct from them.

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Related news:

  1. Micheldever’s TyreClick to support independents’ online competitiveness
  2. MTS launches ‘major upgrade’ to TyreClick
  3. TyreClick used in 1000 garages across the UK
  4. MTS eyes mid-range opportunities as prices rise, develops e-commerce offering
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Protyre supplying tyre services to Pirelli-backed championships

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Pirelli has agreed terms with Micheldever Tyre Services (MTS) for its Protyre Motorsport Division to become the official provider of tyre services for two Pirelli-backed motorsport championships in the UK from 2016.

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  1. Micheldever wins first Pirelli 4×4 Key Dealer award
  2. Pirelli Autosport Show stand wins award
  3. Pirelli sponsors inaugural ‘Prestige & Performance’ competition at Salon Privé
  4. All-British podium in GP3 at Monza
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Micheldever CEO speaks out against 4-year MOTs

Duncan Wilkes, CEO of Micheldever Tyre Services Ltd, has spoken out against government proposals to extend the time until the first MOT, calling such a move “a backwards step for road safety and a false economy.”

Speaking a week after the chancellor of the Exchequer referred the MOT proposal in his annual budget, Wilkes said: “It is incorrect to assume the test is irrelevant for new cars: Vosa’s own data indicates that 20 per cent of three-year-old cars fail their MOT tests. This means that moving the first test to four years would result in an extra half a million unsafe cars on UK roads.”

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Related news:

  1. Change to 4-year MOT will lead to more road casualties, says Bridgestone MD
  2. TyreSafe’s ‘Outstanding Contribution’ award goes to Highways Agency
  3. NTDA members voice further MOT concerns
  4. Bridgestone calls for UK to follow Ireland’s lead in illegal tyre fines
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Micheldever celebrates 20 years of General Tire partnership

During 2015 Micheldever is celebrating 20 years of partnership with Coninental-owned brand General Tire. What began as a supply contract between the pre-Continental General Tire and the pre-Micheldever 4×4 tyre wholesale specialist, Southam Tyres, has blossomed into a successful ongoing relationship over the years.

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Related news:

  1. General Tire adds news Altimax Sport sizes
  2. General Tire launches new Grabber AT3 and Grabber X3 tyres
  3. Micheldever management comment on Sumitomo sale
  4. Micheldever celebrating General Tire milestones in 2015
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Micheldever: TyreClick addresses market pressures and online competition

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Following on from Micheldever Tyre Services’ announcement last year that its TyreClick online platform was in use by over 1000 UK tyre dealers, the well-known wholesaler is promoting its online sales platform as an antidote to the increasingly professional competition emerging online. With this in mind, Tyres & Accessories met up with wholesaler sales director Alan Baldwin at the company’s Walsall warehouse and office site just outside Birmingham at the end of June.

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Related news:

  1. Micheldever’s TyreClick to support independents’ online competitiveness
  2. Tyre Safety Month 2014 launches
  3. Michelin buys Blackcircles.com for £50 million
  4. e-tail tyre prices up 7% in 2017
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Protyre buys Walkers Tyre Service

Protyre has announced its acquisition of Walkers Tyre Service, a well-established business operating four sites in the Leicester area. The deal is the latest in a series of acquisitions completed by the Micheldever Tyre Services Ltd-owned business and brings the number of centres now operated under the Protyre brand to 70.

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Related news:

  1. Sumitomo MTS acquisition ‘ensures continuity’ of management, brand strategy
  2. Protyre deploys SCV database
  3. Micheldever’s Protyre retail chain is UK’s fastest growing
  4. Micheldever buys Bell Silencer Services
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Micheldever targets accelerated growth with Protyre expansion

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Micheldever Tyre Services says it will “begin the biggest period of expansion in its 43 year history” this year, with a large expansion of its Protyre retail network planned over the next 18 months. The wholesaler posted revenues exceeding £322m last year, selling 6 million tyres through 8,500 fast fit centres – including its own Protyre branded retail sites. Current low-end estimates could put this figure at around one in every five tyres replaced by UK motorists.

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Related news:

  1. Sumitomo MTS acquisition ‘ensures continuity’ of management, brand strategy
  2. Wholesalers Embrace Online Trading to Drive B2B Tyre Sales
  3. GT Radial presents 3-year development programme at European dealer event
  4. Micheldever appoints Mitchell as wholesale director
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Micheldever’s TyreClick to support independents’ online competitiveness

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In the context of large chains and online specialists growing in influence, Micheldever Tyre Services (MTS), Britain’s largest independent wholesaler, distributor and retailer of tyres, states that its proprietary TyreClick solution could provide an answer for independent garage businesses. The increasing popularity of online tyre sales in European markets, recently noted by Michelin after purchasing Blackcircles.com, is resulting in increased competition for online sales from national chains and specialist internet traders. Recent movement in the online landscape has ignited the debate among independents about how they can compete, and Micheldever says it is stepping into the breach with TyreClick.

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  • Read our sector-leading articles in full
  • Full analysis of tyre business segments
  • Read Tyres & Accessories magazine online/in print

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Related news:

  1. Independent tyre distributors building ships for choppy waters ahead
  2. Michelin launches Click2Sell website solution to tyre dealerships
  3. Michelin buys Blackcircles.com for £50 million
  4. Sumitomo MTS acquisition ‘ensures continuity’ of management, brand strategy
/by

Tyre retail market in a redistribution phase

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UK tyre retail

While many of the names of the top 20 tyre retail chains will be familiar, the last year has seen the continuation of a number of so-called right-sizing and redistribution trends, especially at the bottom end of the top 15 between places (positions 11 – 15). At the same time, one or two medium sized retailers have grown significantly since the last survey, resulting in greater influence from this part of the market. At the same time as this, the total number of branches controlled by the top 20 chains continues to grow – pushing the balance of power further in the direction of those retail multiples.

Membership Required

If you are not yet a Tyrepress or Tyres & Accessories subscriber, you can change that here.

Subscribe now

Becoming a member has benefits such as:

  • Read our sector-leading articles in full
  • Full analysis of tyre business segments
  • Read Tyres & Accessories magazine online/in print

Already a member? Log in here

Related news:

  1. Micheldever’s Protyre retail chain is UK’s fastest growing
  2. UK tyre retailers continue right-sizing
  3. Micheldever/Protyre moves up to fourth, Lodge Tyres jumps in retail rankings
  4. ETEL continues to lead top 20 UK tyre retailers 2019
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Protyre deploys SCV database

Protyre, the retail division of Micheldever Tyre Services, has taken on a Single Customer View (SCV) database developed by the Purple Agency (part of Adare). Micheldever Group purportedly sells 6 million tyres a year, roughly 20 per cent of the total UK market.

According to the company, the new database will allow the company to map out a customer communications strategy that routes campaigns via the most efficient channel across email, direct mail and in store. Driving deeper data insights, the new system will also help them deliver an even better experience for their customers, helping them keep their cars safe and legal whilst reducing their motoring costs by keeping them up to speed with the latest deals and offers.

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Related news:

  1. Tyre retail market in a redistribution phase
  2. Protyre buys Walkers Tyre Service
  3. Micheldever’s Protyre retail chain is UK’s fastest growing
  4. Sumitomo MTS acquisition ‘ensures continuity’ of management, brand strategy
/by

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