John Deere tyre partnership to drive Trelleborg sales in Brazil
Trelleborg Tires has outlined a growth plan for Brazil, including an aim to increase market share by leveraging its presence at over 300 John Deere dealerships. A new partnership, formalised during Agrishow 2024, commences this month and allows Brazilian farmers to access Trelleborg’s portfolio of over 700 products through John Deere’s after-sales network. This collaboration builds on the existing global partnership between the two companies at a regional level.