magazine Archives - Page 29 of 45

Hankook Ventus Prime Wins Auto Motor und Sport Test

Leading German motoring magazine Auto Motor und Sport has rated Hankook’s Ventus Prime as its top tyre in a recent magazine summer tyre test (issue 7/2008). “Excellent handling characteristics and superior braking ability on both wet and dry surfaces” steered it to first place for the automotive premium segment in a comparative test against eight tyres. The test examined tyres in dimensions 235/55 R17 W/Y from manufacturers like Continental, Bridgestone, Goodyear and Michelin on a Mercedes-Benz S-Class. Only the Ventus Prime was awarded the coveted rating “exceptionally recommended,” taking the top spot in four out of 10 categories: Handling and braking on wet surface, traction and lateral stability.

19th March 2008/by Tyrepress Editors

Goodyear Top Tyre Maker in Fortune’s Most Admired List

Product News

Goodyear has secured a slot in Fortune magazine’s Most Admired Companies 2008 list. The publication surveyed executives, directors, and securities analysts to compile its list of the companies they esteem the most highly, and Goodyear received the highest ranking of any tyre manufacturer, edging Bridgestone into second place.

The manufacturer has expressed pride in the high score it received in four key attributes: innovation, people management, use of assets and global orientation. Among motor vehicle parts companies appearing on the list, Goodyear was also judged the best in regard to innovation and the quality of its products and services. “This recognition by our industry peers is something for which we are extremely proud,” said Robert J. Keegan, Goodyear chairman and CEO. “Not only did Goodyear lead our industry category, but we were ranked well ahead of our global tyre competitors,” he added.

11th March 2008/by Tyrepress Editors

Conti May Merge Siemens VDO Facilities – Wennemer

Product News

According to Continental CEO Manfred Wennemer, the merger of some of the Siemens VDO production plants Conti acquired last year remains a possibility. In an interview with the German business magazine WirtschaftsWoche, Mr. Wennemer said “we have 200 plants in 36 countries. We certainly do not need all of these plants. One has to combine them in order to improve the manufacturing capacity of each of these plants.”

While the CEO did not elaborate on which facilities may be affected, he used the manufacture of airbags as a case in point: “We make airbags in Regensburg and Ingolstadt (Germany), in America, China and South America. We will examine which are the most competitive. And we will decide to produce the airbags there.”

10th March 2008/by Tyrepress Editors

Pirelli Tyres Top Which? Test

Product News

It was double success for Pirelli recently, when the Pirelli Cinturato P4 and the Pirelli P6 achieved the highest scores in the 2008 Which? magazine tyre test. Which? tested two sizes of tyre: 175/65 R14T, typically fitted to superminis, for which the Pirelli Cinturato P4 was the overall test winner and 195/65 R15V, fitted to popular medium/large cars, where the Pirelli P6 achieved the joint highest score. The tests consisted of seven disciplines; dry braking, dry handling, wet braking, wet grip (straight), wet grip (bend), wear, noise and eco rating. Each tyre performed well across all disciplines, resulting in Pirelli being awarded the Which? “Best Buy” status for both sizes.

7th March 2008/by Tyrepress Editors

Pirelli P6 & Cinturato P4 Fare Well in UK, European Tests

Premium, Product News

Pirelli’s Cinturato P4, launched in January, and the Pirelli P6, has gained favourable attention from experts in the UK. The consumer magazine Which?, in the tyre test featured in its edition released February 28, has defined the two Pirelli products as the best in their respective categories. The magazine reviewed 99 premium and economy tyres in the nation’s two top-selling sizes – 195/65 R15V and 175/65 R14T. A total of seven Pirelli tyres were included in the test, including the Cinturato P4 in size 175/65 R14T and the P6 in both sizes.

Following wet and dry grip testing plus evaluations of road noise and wear, the P4 was defined as the best tyre to buy thanks to its mileage under all examined parameters, so much so that it was recommended as a good “value for money” product. The P6 was evaluated as very safe and the best in its category in the important area of braking on wet surfaces.

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3rd March 2008/by Tyrepress Editors

Fulda Fairs Well in ‘Which?’ Test

Product News

The new Fulda EcoControl has been declared one of ‘Which? Magazines’ Best Buy tyres, ranking in the top three in the Supermini tyre test. Which? tested the UK’s top two selling sizes of tyre – the 195/65R15V and 175/65R14T, sizes commonly fitted to strong selling vehicles such as the Ford Focus, Volkswagen Golf, Toyota Auris and Mazda 3.

Which? Magazine carried out the tyre tests to highlight that, with forward planning and product knowledge, buying tyres doesn’t have to be an emergency purchase. The publication tested the tyres in seven situations including dry braking, dry handling, wet braking, wet grip on the straight and on a bend, wear, and noise eco rating, generating an overall performance percentage. Fulda is pleased with the results its 195/65R15V tyre achieved during the test – the Fulda EcoControl’s overall score of 63 per cent was a considerable 43 per cent higher than that of the lowest performing tyre. Fulda performed well in dry braking and wet grip in corners, ranking higher than the overall test winner.

26th February 2008/by Tyrepress Editors

Emphasising the “Good” in Goodyear

Product News

The most recent list of the “100 Best Corporate Citizens” to appear in the US magazine ‘Corporate Responsibility Officer’ (CRO) features at least one very familiar name. Goodyear Tire & Rubber made its debut appearance in this who’s who of good business, being counted as number 72 of the 100 best US headquartered public companies.

This is the ninth year in which the Best Corporate Citizens list has been published, and in compiling its “100 Best,” CRO, in partnership with research and consulting firm IW Financial, ranked the corporate responsibility efforts of companies in eight categories: climate change, employee relations, environment, financial, governance, human rights, lobbying and philanthropy. CRO determined the final ranking as a weighted average of the eight categories. Goodyear was the only tyre company honoured with a berth in the top 100.

21st February 2008/by Tyrepress Editors

US Top Shop Awards Website Launched

Product News

Building on the success of its first Top Shop Awards program last year, US based tyre industry publication Tire Review and presenting sponsor Ammco/Coats on February 18 launched a new Website dedicated to all aspects of the prestigious North American tyre dealer awards programme.

18th February 2008/by Tyrepress Editors

Goodyear Tire Reports Record Sales Despite Lower Volumes

Product News

Goodyear Tire & Rubber Company reported sales records for both the fourth quarter and the full year 2007. Goodyear’s fourth quarter 2007 sales totalled $5.2 billion (2.65 billion pounds; an 11 per cent increase on the same quarter in 2006). According to the company, improved pricing and product meant revenue per tyre was up 10 per cent in the quarter. Goodyear’s share price jumped as much as 9.6 per cent on the day the results were published.

“Our fourth quarter results show significant gains as we drive sales of our higher-margin premium product lines,” said Robert J. Keegan, chairman and chief executive officer, adding: “This is especially true in our emerging markets businesses in Eastern Europe, Asia and Latin America. In aggregate, these three businesses grew sales 20 per cent and segment operating income 41 per cent in the quarter.”

15th February 2008/by Tyrepress Editors

Hankook Claims to be “Fastest Growing” Manufacturer

News

Hankook Tire claims it was, in terms of sales, the world’s fastest growing tyre manufacturer in 2007. The company’s sales for last year are estimated at US$3.5 billion, representing a year-on-year growth of 20.6 per cent. This contrasts markedly with Hankook’s nearest rival in terms of sales, Sumitomo Rubber, whose $3.6 billion in sales was down 5.3 per cent on last year’s $3.8 billion. Korean rival Kumho experienced a year-on-year growth of 15.8 per cent, making them the fourth fastest growing company according to the figures published by US magazine Modern Tire Dealer.

28th January 2008/by Tyrepress Editors

Goodyear’s New Eagle F1 Asymmetric Wins Independent Test

Motorsport

Goodyear’s Eagle F1 Asymmetric was recently rated best in a Tire Rack test. A comprehensive test of the new Goodyear tyre pitted it against three competitors in the “Max Performance” tyre category. The Tire Rack team tested the four tyres in road conditions – allowing subjective feedback on noise, ride quality and everyday handling, then judged the tyres in wet and dry conditions on the company’s test track. In summarizing the overall win for the Goodyear Eagle F1 Asymmetric, Tire Rack concluded, “An excellent Max Performance Summer tyre that almost does it all.” Goodyear representatives put the tyre’s success down to innovations like the tyre’s “Active CornerGrip(TM) Technology,” which puts an Aramid reinforcement in the inside sidewall of the tyre.

21st January 2008/by Tyrepress Editors

Dunlop Previews SP Sport Maxx TT

Product News

Today Dunlop unveiled the new Kevlar-equipped Dunlop SP Sport Maxx TT tyre at the Autosport International Show at Birmingham’s NEC exhibition centre. In an exclusive preview ahead of its official European launch (scheduled for March), Tyres & Accessories was given details of Dunlop’s latest ultra-high performance (UHP) offering and marketing strategy.

The Sport Maxx TT will initially be available in a small selection of 17 – 18-inch diameter sizes. Ranging from 205/50 to 235/35, the initial range will consist of just 15 stock keeping units (SKUs), that Dunlop has specially selected to cover 81 per cent of the fast-growing large UHP segment. ERMC Europool data shows that the 17-18-inch plus section of the UK market grew 26 per cent year-on-year in 2007.

10th January 2008/by Tyrepress Editors

TireLogic Goes Digital

Product News

Goodyear has taken its TireLogic truck industry customer magazine to the digital world. According to Steve McClellan, Goodyear vice president of commercial tyre systems, fleets, owner-operators and commercial dealers will benefit from the now interactive e-magazine. “TireLogic’s mission remains the same: to keep truck operators up-to-date on tyre issues, with ideas to lower their cost-per-mile and to manage a cost-effective tyre program,” McClellan said. “A digital magazine is more accessible for fleets and truck operators, so they’ll never miss a copy.”

The e-magazine is available for free by registering at goodyearoffers.com/tirelogic. The current Winter 2007/2008 issue is already available for downloading. Goodyear cautions that those who previously received TireLogic in the mail will be required to register online, but once registered they will automatically receive each new issue by e-mail. Those without computer access can still receive printed copies. (Tire Review/Akron)

7th January 2008/by Tyrepress Editors

Goodyear Fuel Max Joins “Nifty Fifty”

Product News

Goodyear’s Fuel Max fuel-efficiency commercial tyre technology, has earned a “Nifty Fifty Award” for best new products in 2007. US Heavy Duty Trucking magazine selected Fuel Max Technology for its “Nifty Fifty Award”, one of 50 new products selected on its “usefulness to the truck operator in terms of innovation, serviceability and performance.” The technology utilizes innovative treads, along with advanced compounds and manufacturing technologies, to help optimize fuel economy while maintaining a low cost-per-mile for fleets and owner-operators.

21st December 2007/by Tyrepress Editors

Marangoni: PR Programme Boosted Consumer Brand Awareness

Product News

Marangoni reports that the increase in consumer brand awareness the company experienced in 2007 has “exceeded all expectations,” delivering the Italian tyre brand’s highest UK profile to date. “While this has been a tremendous achievement, there will be no resting on our laurels and in 2008 we will be concentrating greater effort into this area which is a key aspect of our brand strategy,” said Derek Carruthers, Marangoni (Car Tyre Division) Sales & Marketing Director.

The Marangoni campaign was led by the Italian manufacturer’s involvement in Progetto Marangoni, a project to create “the hottest Toyota Yaris ever” in partnership with Redline magazine. According to Marangoni, this not only kept the Marangoni Mythos tyres chosen for the project car in readers’ minds, but also created substantial brand awareness and a strong perception of Marangoni as a high quality high performance product. Throughout the duration of Progetto Marangoni, continuing trade-orientated promotion highlighted the involvement and increasing profile of Marangoni Intelligence Centres and retailers.

18th December 2007/by Tyrepress Editors

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