On 21 June Shandong Linglong Tyre Co Ltd announced it would issue 200 million shares of common stock at 12.98 yuan per share as part of its initial public offering (IPO) on the Shanghai Stock Exchange. At the time, the company said it expected to raise roughly 2.60 billion yuan, which various news sources suggest is intended to fund investment in new tyre production lines.
On 5 October the Linglong Tire 2015 China Truck Racing Championship concluded at Beijing Jinggang Speedway, the final station of 2015 CTR. This truck racing challenge reportedly attracted plenty of truck fans from home and abroad coming to watch the live show. Linglong Tire was both the title sponsor and nominated tyre supplier.
In its annual winter tyre performance survey, German motoring publication AutoBild narrows a wide field of 49 winter tyres and two all-season tyres with wet and snow braking measurements before conducting a full test of a range of characteristics. 19 tyres made it through to the 2015/16 season test, conducted using the tyre size 185/60 R15.
This year Linglong Tire marks its 40th anniversary. To this end, the company’s Autopromotec 2015 stand carried suitably celebratory messages, not to mention the “appearance” of two top-flight footballers.
As “Top Partner” to German Bundesliga VfL Wolfsburg, Linglong Tire displayed the life-size full-body photos of Wolfsburg stars Kevin De Bruyne and Bas Dost for visitors to take pictures next to. Linglong Tire also hosted a football shooting game during the exhibition, which was reportedly “warmly welcomed” by visitors.
Linglong reports that the first truck and bus radials produced at the firm’s Rayong, Thailand production plant rolled off the manufacturing line at 9:28 on 28 May 2015. Construction of the truck tyre production line began in June 2014.
Shandong Linglong Tire has appointed John Hagan as chief operating officer of its Americas division. Previously, Hagan was national vice president for Kumho Tires USA, which he joined in 2013. Hagan brings with him 20 years of tyre industry experience. In addition to working for Kumho, he has held positions with Toyo Tires USA and Pirelli North America.
Linglong’s Thailand tyre factory is likely to be closed for the next 30 days as authorities investigate the cause of the recent fire. While six warehousing structures reportedly bore the brunt of the 1 February fire (which caused roughly US$40 million of damage), leaving production free to continue, it seems the size and scale of […]
The eighth annual “Asian Essen”, Reifen China took place at the Shanghai New International Expo Centre in the first week of December, with some of the Chinese tyre industry’s major players rubbing shoulders for the last time in 2014. The European side of the Sino-German partnership behind the annual show, Messe Essen stated that it expected the presence of around 120 exhibitors in hall W1 and 15,000 trade visitors. This latter figure, unconfirmed at the time of writing, takes into account the other three-quarters of the twin exhibition; RubberTech China 2014 and the International Exhibition on Rubber & Elastomer, led by the China United Rubber Corporation, comprised around 500 exhibitors across another three halls (W2-4). Messe Essen CEO, Oliver P Kuhrt stressed the importance of the ‘Reifen’ brand’s presence in China, stating in his introduction to the show that it “stands for the success of a fair made in Essen extending across borders”. With about two thirds of the exhibitors at May’s Reifen 2014 visiting Essen from outside Germany, Messe Essen also noted the importance of Reifen China in recruiting Asian participants, whose attention the exhibition organiser has drawn in Shanghai.
Speaking at the signing ceremony of Shandong Linglong Tire’s agreement with German football club VfL Wolfsburg, the tyre maker’s CEO spoke of the “first class exposure” and substantially increased brand awareness the partnership will bring. He also discussed Linglong Tire’s growth ambitions and the role Europe will play in achieving these.
As of 1 January 2015, Shandong Linglong Tire will become an international partner to German Bundesliga and Europa League football club VfL Wolfsburg. The multi-year deal sees the tyre maker become a sponsorship partner to the Wolfsburg men’s team in markets outside of Germany. The partnership includes a commitment with Wolfsburg United, the international sporting project from VfL Wolfsburg, and will subsequently support respective Unicef projects and the VfL football school.
Shandong Linglong is opening an office for its new US company, Linglong Americas in Ohio. The site in Medina was formally announced by Wang Feng, CEO and
president of Linglong Tire during an event at the recent SEMA Show in Las Vegas. According to at least two online news sources, the establishment of Linglong Tire’s US company forms part of a broader expansion plan.
A group of “leading rubber processors from China” are set to visit Thailand, Indonesia and Myanmar to survey sites to establish rubber plants in the next week or so. Thailand’s The Nation reports that about 10 rubber processors from Shandong province and representatives from the China Council for the Promotion of International Trade are scheduled to visit Indonesia, Myanmar (Burma) and Thailand between 19 and 25 November.
The group reportedly consists of around 50 representatives from both companies and government agencies. It will reach Thailand on 23 November where it will stay for two to three days with a view to considering “opportunities to invest in the South and Northeast, the country’s major rubber tree growing areas”.
With Cooper, Mitas and most recently Michelin all upping production capacity in Serbia, you can understand the Serbs have invested in communicating the benefits of locating tyre production in the area during the course of 2014. But that’s not all. They have also invested in travelling all the way to Grungrao, Shandong provice, China in order to court the attentions of up-and-coming Chinese tyre manufacturers too.
Following the announcement that Linglong is building a new tyre proving ground in China, the company has released a number of further details relating to the investment in the site and its location. First off, in answer to Tyres & Accessories’ questions, Linglong representatives confirmed that the company is investing 1.13 billion yuan in the new tyre test track (£106.3 million; 133.6 million euros; 182.099 million euros).
On 1 July Linglong Group signed a strategic agreement with IDIADA to partner in the construction of a central Asian tyre proving ground. The agreement was signed between Josep-Maria Farran, COO (chief operating officer) of IDIADA, and Wang Feng, vice president of Linglong Group, marking the start of this strategic cooperation.
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