Kenda used The Tire Cologne 2024 to unveil four new automotive tyres, developed specifically for the European market through the Kenda Europe Technical Centre in Germany. The company also used the show to confirm details in relation to its European growth plans – specifically, the full incorporation of STARCO into Kenda Europe as a new specialty business unit.
Kenda Europe will showcase its latest advancements in product and business development at The Tire Cologne 2024, presenting a range of new products, including summer and winter tyres for compact and mid-size SUVs. Additionally, the company will introduce a new all-season tyre for vans and expand the Kenda Klever series, with a promise of enhanced off-road handling for 4×4 vehicles.
Kenda Europe’s Tire Cologne stand will include new summer and winter tyres for compact and mid-size SUVs, but arguably the highlights will be the introduction of a new all-season tyre for vans and an all-season extension to the Kenda Klever series.Kenda Europe’s Tire Cologne stand will include new summer and winter tyres for compact and mid-size SUVs, but arguably the highlights will be the introduction of a new all-season tyre for vans and an all-season extension to the Kenda Klever series.
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