Nexen hosts tyre dealer conference at Allianz Stadium with Juventus
At the end of June 2024, the first Nexen InnoForum was held at the Allianz Stadium in Turin in cooperation with Juventus FC. The event, organized as a dealer conference for direct retailers from all over Italy, reportedly “marked a milestone in the partnership between Nexen Tire and Juventus, which started almost a year ago”. The dealer conference attracted a total of over 70 participants from all over Italy.