JK Tyre to Expand China Outsourcing
JK Tyres has become the latest Indian manufacturer to talk of boosting its outsourcing of production to Chinese manufacturers. An article printed in the Hindu Business Line reports that the company, who already has five or six Chinese partners producing tyres under the JK brand name, intends to increase its outsourcing activity there by around 10 per cent.
This measure is being taken in order to increase JK Tyre’s sales in Chinese and other overseas markets. “We are looking at strategic partners in South East Asia or China to serve the local market in those countries as well as overseas markets. Though the China business is miniscule currently, we are looking to expand it,” quoted the Hindu Business Line of JK Tyre vice chairman and managing director Raghupati Singhania.