Yokohama Begins ‘Forever Forest’ Project
Yokohama Rubber’s inaugural “Yokohama Forever Forest” tree planting ceremony, held at is factory in Hiratsuka City, Japan, proved to be a highly successful introduction to the tyremaker’s long-term tree planting initiative. Around 3,500 local residents and Yokohama employees, with family members, attended the factory site on Sunday November 11 and planted about 27,000 seedlings. Yokohama reports that 54 varieties of tree were planted on the day, including tabu (persea), shii (castanopsis) and akagashi (quercus acuta).