Bridgestone Corporation has introduced what it describes as a “revolutionary” new MasterCore off-the-road (OTR). Speaking at a press conference in Tokyo on 7 August 2020, company representatives explained that MasterCore tyres are engineered for “ultra-high durability with performance that can be customized to various mine sites and operations”. The MasterCore product line has initially launched for 63-inch tyres, with additional patterns and sizes available to customers in 2021.