After acquiring Guangrao Jixing under Doublestar, Huasheng Rubber has changed the facility’s name to Heda Rubber. On 18 November, Heda Rubber started manufacturing and the first passenger car radial tyres rolled off the production line. Zhang Shulin, chairman of Huasheng Rubber Group, and Zhao Ruiqing, general manager attended the first tyre roll-off ceremony.
Doublestar has sold its Guangrao-based factory, Guangrao Jixing, to Lubo Rubber for 205 million. The two parties signed a Property Rights Transaction Contract in September 2024, confirming what we published in May 2024.
The Dongying, Shandong Province-based Huasheng Group is planning to add a Cambodia tyre production plant to its portfolio of five factories. While there are few details at the moment, the even-lower-than-Chinese production costs paired with the company’s desire to increase tyre export sales are said to be the main motivations behind the move. Tyres & Accessories met company representatives during the recent GuangRao Tire and Rubber Auto Accessory Exhibition, which took place between 15 and 17 May in Dongying where the company had no less than five generously proportioned stands exhibiting its range of car, 4×4, light truck as well as truck and bus tyres.
In 1983, Zhang Shulin, Huasheng Rubber’s founder, began producing agricultural machinery springs, sealing rings and motorcycle rubber pedals in his six bungalows. 40 years later, this family workshop evolved into a large tyre company with five factories and over 7,000 employees. In the list of the top 100 companies released by the China Rubber Industry Association in 2023, Huasheng Rubber ranked 16th among tyre manufacturers with a revenue of 5.17 billion yuan (international brands, including Michelin, in this ranking, only count China company performance). We were curious about how this company survived the highly competitive Chinese tyre industry and realised the “Huasheng Dream” step by step. With this question in mind, Tyrepress China interviewed Zhang Jing, deputy general manager of Huasheng Rubber, during the 2023 Guangrao Tyre exhibition.
At the 2023 Guangrao tyre exhibition, Huasheng Rubber held a press conference and released a variety of electric vehicle tyres. Tyrepress China learned at the press conference that the new electric vehicle tyres released by the tyre manufacturer cover PCR and TBR. Passenger car tyres include three products: ultra-quiet series, self-repairing series and colourful customised series. The ultra-quiet series products use new polyurethane foam mute cotton material with an excellent silent effect. Compared with ordinary products on the market, the noise of this product is reduced by 6-10 decibels. Self-repairing series products can maintain stable performance between minus 35 and 120 degrees Celsius. Colourful customised series tyres are designed to meet the market’s demand for trends.
Two Chinese tyre manufacturers, Shandong Huasheng Rubber Co., Ltd. and Shandong Haoyu Rubber Co., Ltd., suffered administrative penalties in June due to production safety issues. Both companies are located in Guangrao County, Dongying City, Shandong Province.
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Tyrepress China/Xuda Wang
Huasheng Rubber