Reinforcing its sport sponsorship activities, Falken Tyre Europe GmbH has extended its collaboration with the International Handball Federation (IHF) by becoming an event partner to the 29th IHF Men’s World Championship. This handball tournament takes place in January, with Denmark, Croatia and Norway serving as hosts.
Falken Tyres will partner the Men’s European Men’s Handball Championship (EHF EURO 2024) for the second successive year. The 65-match competition takes place on 10-28 January in six venues across Germany – the first time the country has hosted the competition. Handball enjoys great popularity in continental Europe, where Falken will capitalise on the prominence brought by naming rights as an official partner of the top-level competition. The tyre manufacturer is also running a competition online to win two pairs of VIP hospitality tickets to the 22 January round at Cologne’s Lanxess Arena.
Point S has become official sponsor of the 26th International Handball Federation’s Women’s World Championship, which will be held in Denmark, Norway and Sweden. Point S previously sponsored the 25th Women’s World Championship in Japan in 2019 and the 2022 European Women’s Handball Championship.
Falken Tyre Europe is set to be an Official IHF Men’s World Championship 2023 Partner for the upcoming tournament which is taking place at nine venues in Sweden and Poland from January 11th to 29th. The partnership was organised by the sports marketing agency Sportfive, which is responsible for exclusive marketing and media rights for all IHF World Championships until 2031.
Independent tyre dealer and car maintenance network Point S has signed a sponsorship contract with the European Handball Federation (EHF) to officially sponsor the 2022 European Women’s Handball Championship. The tournament will see Europe’s top 16 women’s national handball teams compete to be the best on the continent. Teams from Croatia, Denmark, France, Germany, Hungary, Montenegro, Netherlands, North Macedonia, Norway, Poland, Romania, Serbia, Slovenia, Spain, Sweden, and Switzerland will travel to the cities of Ljubljana, Celje, Skopje, and Podgorica to participate in the event, which takes place from 4 to 20 November.
Falken Tyres has formed a new partnership with the European Handball Federation. As part of the deal – brokered by Infront – it will benefit from a tailor-made partner package for the 15th edition of the EURO tournament, which is scheduled to take place in Hungary and Slovakia between 13 and 30 January 2022.
From the 2021-2022 season, Liqui Moly will be the main and name sponsor of Starligue, the highest handball league in France. The motor oil and additive specialist concluded a five-year contract with the LNH national handball league. “This will help us to become even more well-known in France in order to expand our distribution and significantly increase our sales,” says Ernst Prost, managing director of Liqui Moly.
The title sponsor of the Liqui Moly Handball Bundesliga is expanding its commitment to handball for the coming season of the EHF (European Handball Federation) Champions League and is becoming an official partner. The Liqui Moly brand will be prominently displayed both on the hall floor and on the media walls.
Point S has decided to take their involvement in handball, a sport that shares the same values as the brand as far as team spirit is concerned, to the next level. Already heavily involved at a national and international level with the International Handball Federation, from 30 November Point S will be sponsoring the Women’s Handball World Championship in Kumumoto, Japan.
Liqui Moly will become a name sponsor of the highest level of handball in Germany in July 2019. The lubricant specialist has acquired the naming rights to the men’s highest division, which will then be called the Liqui Moly Handball Bundesliga. The contract is valid for three seasons with an option for two more.
Tyre manufacturer Falken Tyre Europe is the official sponsor of the 26th IHF Men’s Handball World Championship in Germany and Denmark.
The German oil and additive specialist Liqui Moly is continuing to expand its sport sponsorship: the company is now also the official sponsor of the World Handball Championship, which is will take place in Denmark and Germany in January. “This world championship is one of our global lead sponsorships,” says Peter Baumann, marketing director at Liqui Moly.
Liqui Moly is back in handball. The German oil and additive specialist is lending its name to the final tournament of the EHF Cup. On May 20 and 21, the four best club teams of the Europe-wide competition will face one another. “As an international tournament, it fits in very well with our strategy of making the Liqui Moly brand even better known outside of Germany,” says Peter Baumann, marketing manager at Liqui Moly.
If you would like the latest news from the Chinese tyre industry in Chinese, visit our partner site TyrepressChina.com. Or click below to continue on Tyrepress.
Falken
Point S
Axel Heimken / kolektiff