Groupauto, the company responsible for the Approved Garages scheme has increased its sponsorship activity in the British Touring Car Championship for 2014. The company is now a partner sponsor of the Power Maxed Racing VW Passat, following a successful ticket sponsorship deal with Donington Park in 2013.
Valeo Service UK has reached an agreement with GROUPAUTO to have a strong product presence in the group’s national distribution centre (NDC), used to supply the membership of motor factors nationwide. Initially, Valeo’s top 250 clutch references will go into GROUPAUTO’s NDC, based in Bradford.
Battery supplier Manbat has supported three consecutive events in Telford, Birmingham and Paris. “Despite the complication of the timing of the events, two of which ran simultaneously, I’m delighted to say that all three exhibitions were a great success,” said marketing manager Myles Pemberton.
Borg & Beck brand owner and UK parts supplier, First Line was presented with the presented with the runners-up trophy in the trading group’s ‘Supplier of the Year’ at the Groupauto trade show. Commercial director, Alan Wood and national accounts manager, Ian Boyle picked up the accolade at the Telford International Centre hosted show’s dinner.
Groupauto, the UK’s largest trading group, is keen to highlight the fact that the market is changing and the dominance of basic lead-acid battery technology will soon begin to decline. The automotive battery is becoming a much more technical component and with the increasing amount of electrical equipment fitted to even the most basic of vehicles, the demands placed on it are much greater than ever.
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