Will Continental Retreat from the North American Market?
Dr Alan Hippe has admitted that retreating from the North American tyre business is an option. This is the first time a top-level manager has made such an assertion. Dr Hippe, board member responsible for finance, controlling and law – and also Continental Tire North America (CTNA) president and CEO – told German daily Die Welt: “In principle, if there is no more prospect of profitably working in the US passenger car tyre business, in the long run we will withdraw the US market.” CTNA’s US passenger car tyre business has been in the red since 2000.