Goodyear Dunlop Performs Well in ADAC Tests
Goodyear Dunlop has reported that its portfolio has performed well in the ADAC 2009 summer tyre test, following the publishing of the results by the German Automobile Association. The report praises the Goodyear, Dunlop and Fulda brands from the Goodyear Dunlop portfolio. Representing Europe’s biggest market, Germany’s ADAC is particularly influential in helping customers decide which brand to purchase.
Mark Davison, sales and marketing director at Goodyear Dunlop, said, “The huge efforts made in the field of development have once again been richly rewarded with these results. We will be circulating these results to our customers in the months to come, by way of our planned communication strategies.” The company was keen to highlight in particular the performance of the new Goodyear OptiGrip tyre, the Dunlop SP Sport Fast Response and the Fulda Carat Progresso.