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Acquisition sees change of direction for GIIB

The financial year ending 31 December 2015 saw Malaysia’s Goodway Integrated Industries Berhad (GIIB), parent company of Goodway Rubber Industries and several other rubber compounding and retreading businesses, record its second consecutive net loss despite a positive contribution from the firm’s new venture into property development. To reverse this trend, GIIB is decreasing its reliance upon the company’s traditional rubber and tyre-related core business, and it has now taken a significant further step in this direction through the acquisition of S5 Systems Sdn Bhd. GIIB says this transaction will result in a “significant change in business direction.”

25th July 2016/by Tyrepress Editors

Goodway launches GIIB housemark

Malaysian retreading specialist Goodway Rubber Industries is drawing its five product brands together under a new housemark, GIIB. Pronounced ‘gheeb’, this new ‘umbrella’ brand name is intended to represent a new phase in Goodway’s growth and business direction; the company says the GIIB name unifies the brands and presents customers with a more dynamic message.

31st January 2012/by Tyrepress Editors

Goodway and Indag Consider Partnership Options

Goodway Rubber and Indag Rubber Ltd are considering their partnership options after signing a memorandum of understanding on 23 August. According to the document the companies are now considering “joint opportunities to…strengthen both parties’ market position in the rubber compounding and retreading industry.” The firms are expected to announce whether it is feasible for them to enter into a “strategic partnership” within six weeks of signing the memorandum.

13th September 2010/by Tyrepress Editors

Safety First a Goodway to Go

In Tyres & Accessories’ September 2008 Retreading Special, Goodway Rubber Industries, the Malaysian retreading compound and materials supplier, spoke at great length about its continuing mission for safety within the workplace and its concern for the wellbeing of its staff, culminating in its Nilai factory’s attainment of OHSAS 18001 certification. In the time since then, this attention to safety has been reflected in the company’s products, specifically with reference to its Supercool-branded flagship retreading material, which has been given the new tagline, “Engineered For Safety”. Despite the current economic turmoil, Goodway says that its trademark brand registered growth last year, stemming from well-positioned branding efforts and aggressive marketing strategies. Indeed, the company is optimistic that the financial woes could represent it – and retreaders in general – with a significant opportunity.

16th April 2009/by Tyrepress Editors

Aiming for Zero

OHSAS 18001 is the internationally recognised assessment specification for occupational health and safety management systems developed by leading trade bodies, international standards and certification bodies. The specification enables organisations to establish an occupational health and safety management system and improve performance through eliminating or minimising risk to employees. One tyre industry company that has recently obtained the globally acknowledged OHSAS 18001 for Occupational Health and Safety Management Systems certification is Malaysian retreading compound and materials supplier Goodway Rubber Industries.

15th August 2008/by Tyrepress Editors

Goodway Joins TRIB

Goodway Rubber Industries Sdn Bhd from Malaysia has joined Tire Retread & Repair Information Bureau (TRIB) along with Pak Rubber & Retreading Services (Pvt) Ltd. from Pakistan. “We are very happy to welcome both companies to the TRIB family and we know they will enjoy the many benefits TRIB offers to its members worldwide,” said Harvey Brodsky, TRIB’s Managing Director.

17th July 2008/by Tyrepress Editors

Good Times At Goodway Rubber

Goodway Rubber has been enjoying some good times over the past few years and the message from Group CEO Mr. Tai Boon Wee is that the company’s business grew by 33 per cent in 2007.

Ms Alison Wong has recently been appointed Chief Operating Officer, having overseen what are described as “unprecedented sales” during her last two years as Managing Director. The current high price of oil is impacting negatively on all sectors of industry – notably transportation and logistics, but Alison Wong, quoted in the Goodway corporate magazine Khronicle, suggests that retreading is one way to ease this pressure. She says: “Retreading is cost-efficient as a reusable resource and value for money. We can turn this threat into an opportunity with our established reputation for premium quality retreads that consistently deliver high performance, durability and safety.”

8th July 2008/by Tyrepress Editors

Good Times At Goodway Rubber

Goodway Rubber has been enjoying some good times over the past few years and the message from Group CEO Mr. Tai Boon Wee is that the company’s business grew by 33 per cent in 2007.

Ms Alison Wong has recently been appointed Chief Operating Officer, having overseen what are described as “unprecedented sales” during her last two years as Managing Director. The current high price of oil is impacting negatively on all sectors of industry – notably transportation and logistics, but Alison Wong, quoted in the Goodway corporate magazine Khronicle, suggests that retreading is one way to ease this pressure. She says: “Retreading is cost-efficient as a reusable resource and value for money. We can turn this threat into an opportunity with our established reputation for premium quality retreads that consistently deliver high performance, durability and safety.”

30th June 2008/by Tyrepress Editors

Goodway to Show Extended Range, Green Benefits

Goodway Rubber is planning to bring its Supercool range for a return-visit to the upcoming Reifen-Essen 2008, but this time with an extended offering of its pre-cured treads designed to meet a myriad road conditions. Goodyway’s appearance is designed to reinforce Supercool’s presence in the European market, and also refreshing old ties with existing European customers and sourcing potential new opportunities.

The Supercool range will be represented by select samples including KL60, KH90W, KM45, KM38, KM67, KM48, KM71, KM46E and KM87 which will be mounted on display for a first-hand “feel-and-touch” experience. The Supercool pre-cured liners’ 10.2m KH27 and 3.3m KW55 will also be available for viewing to visitors.

27th March 2008/by Tyrepress Editors

Goodway Keeps Cool With Premium Retread Range

Supercool, the flagship retread range produced by Goodway Rubber is, says the Malaysian based company, the product of many years’ innovation and invention, guided by a single dominant principle – caring for the people who produce the product and those who use it.

As Malaysia’s largest retreader and manufacturer of rubber compounds, Goodway believes its strength stems from its people, and the company boasts having some of the industry’s finest minds as part of its team, who carry with them a wealth of hands-on experience and industry knowledge. The fruit of this fortuitous combination is, in Goodway’s own words, uncompromising safety and durability.

20th February 2008/by Tyrepress Editors

Goodway Focuses on Pre-Cured Treads

In the last few years the European retreading market has become more and more interesting to companies from outside of Europe. It is these companies in particular that are able to hold their own against growing competition from cheap imported new tyres from the Far East, their position is at least better than that of well-established European tread and material suppliers. Their competitive advantage is lower prices combined with a high level of quality. One of these companies trying to benefit from the changing European market situation is Goodway Integrated Industries Bhd from Malaysia – retreader and manufacturer of retreading materials. As explains Paolo Borgianni, managing director of Goodway Europe, the European retreading market will continue its process of consolidation to the detriment of well-established companies and to the benefit of companies such as Goodway Europe, a company established as recently as 2005.

17th August 2007/by Tyrepress Editors

Goodway: Why Products Have to be Pine Tar Free

Pine tar has a long history. It is renowned for its sticky properties and is used heavily in the tyre retreading business. As a common component used by rubber compound manufacturers to produce cushion gum, it serves as a medium to bind the pre-cured tread liner to the buffed tyre casing during the retreading process.

However, not many people are aware of the health dangers linked with prolonged exposure to pine tar. When used in certain rubber retreads, it reportedly emits fumes that are said to lead to asthma, eye and lung irritation – and even cancer. The Environment Directorate of the European Commission that restricts the marketing and use of various biocides considered hazardous to human health and to the environment, included pine-tar its list in September 2006 (http://www.european-maritime-heritage.org/EMHsite/Projects/pinetar.htm). Likewise, the European Union directive on health and safety has also banned pine tar that is used in various industries, closing down the possibility of its future use within certain limits.

11th May 2007/by Tyrepress Editors

Goodway Appoints New Management Team

Goodway Rubber Industries Sdn Bhd has named a new management team effective 1 June 2006, in line with its recent corporate reorganisation exercise. New managing director, Alison Wong (Wong Ping Kiong), will lead the renewed management team.

14th July 2006/by Tyrepress Editors

Goodway Building Recognition

Since being founded in 1990, Goodway Rubber Industries Sdn Bhd has made deep inroads into the highly established rubber industry. Company spokesman Raymond Lee described Goodway’s recent appearance at the Reifen 06 exhibition as the company “standing tall among the biggest industry names at the internationally acclaimed fair,” adding: “we made quite an impact with our various brands and offerings”.

30th June 2006/by Tyrepress Editors

Goodway Rubber’s Supercool Compound

Goodway Rubber Industries is a leading provider of rubber compounds and other related products, including retreads. Innovative technology, coupled with intensive research and development efforts, has paid off with the development of the winning formula, Supercool Hi-M. This high mileage formula has been tested on leading highways and expressways in several countries with a winning reputation.

24th April 2006/by Tyrepress Editors