Giti Tire Archives - Page 19 of 27 - Tyrepress

Giti Tire

Posts

GT Radial working with Micheldever on Performance Centre programme

To ignore the old adage about books and covers, the latest manual to support the Micheldever Tyre Services exclusive brand, GT Radial says something about the support the brand is now receiving. When Tyrepress.com spoke with general manager at GiTi Tire UK, Brian McDermott and Marketing manager & European brand manager, Jenny Leeson about the new GT Radial Performance Centre initiative – supported by Micheldever – the first thing to be noted was the dynamic presentation materials, led by the latest version of the brand’s marketing manual. Where before, the relatively young brand was represented by a modest A5 booklet, the latest edition, ring-bound to allow for anticipated new products and announcements is “streamlined for personal selling”, says Leeson.

24th October 2012/by Tyrepress Editors

GiTi Tire appoints German TBR Sales, Marketing manager

GiTi Tire has appointed Michael Kaletta as national Sales and Marketing manager for truck and bus tyres. Kaletta will be responsible for all aspects of the commercial vehicle tyre market, including the formulation and delivery of growth targets through a dedicated sales team. The appointment is designed to strengthen GiTi Tire’s German operation significantly, though the five members of the sales team already possess over 100 years of collective experience in the sector. Kaletta will report directly to Richard Lyons, managing director – GiTi Tire Germany, and play a key role in further establishing the profile of GiTi Tire’s leading brand, GT Radial as a “leading mid-tier proposition with an excellent price per kilometre delivered through a seamless buying experience”, GiTi Tire said.

19th October 2012/by Tyrepress Editors

GiTi appoints new Portuguese distribution structure

International News

GiTi Tire (Europe) reports that it is aiming to increase market share in Portugal with a new distribution structure for the GT Radial brand. From this month Tiresur, which already controls the brand’s Spanish distribution, will be responsible for the passenger car, 4×4 and light truck tyres, while SEA will continue to control the commercial vehicle segment including medium and heavy truck and bus tyres.

18th October 2012/by Tyrepress Editors

GiTi Tire appoints Product and Pricing analyst, Marketing assistant

GiTi Tire has appointed Andrew Brady to the position of Product and Pricing analyst and Ashleigh Warren as European Marketing assistant. The newly filled positions will strengthen the company’s head office team, with both recruits assuming responsibilities across the relevant product portfolios in the company’s four main brands; GT Radial, Primewell, Runway and Dextero. Brady brings more than a decade’s worth of tyre industry experience with him, while Warren is new to the sector, having previously worked for a business software firm.

4th October 2012/by Tyrepress Editors

GT Radial introduces first bead-to-bead hot cure retread in Europe

The flagship European brand of GiTi Tire, GT Radial may have been selling truck tyres into European markets for less than half a decade, but it has come a very long way in a short space of time. In one of its major markets, the UK, the company believes it now holds third place in terms of market share, saying that it now outstrips big players Hankook and Continental with upwards of 13 per cent of the country’s one million truck tyre unit sales. It believes it holds the global number four spot in the TBR segment. The latest step forwards – unveiled first at the CV Show in Birmingham and then to a wider European audience at Reifen 2012 in Essen, Germany – has been the introduction of the company’s REE Tread development, a hot cure retreading programme, with the GTR990 regional trailer pattern in size 385/65R22.5 representing GT Radial’s first commercial vehicle retread tyre. Significantly, the tyre uses the Chinese brand’s own made-in-China casings and is manufactured by “a renowned retreader located in the south-west of England”, in the company’s words.

2nd October 2012/by Tyrepress Editors

Stapleton’s offers iPad prizes in Primewell promotion

Stapleton’s Tyre Services is offering a 32GB iPad every week until Christmas as part of a Primewell Key Dealer promotion. Any Primewell Key Dealer ordering at least 12 tyres during a single week from the Ultra High Performance, High Performance, Comfort and Van tyre ranges will be automatically entered into a weekly draw that runs from 1 October to 14 December 2012.

28th September 2012/by Tyrepress Editors

Latest GT Radial releases on show at IAA

So far GT Radial has launched 12 new tyres in 2012, and intends to introduce a further ten before the end of the year. Two of the tyre maker’s latest products are on display at the IAA Commercial Vehicles show this week – the GAR820 steer axle tyre and GDL617 drive axle pattern.

27th September 2012/by Tyrepress Editors

Chinese tyre market undergoing change – Dr. Tan

During his keynote address to the US-based International Tire Exhibition and Conference on 18 September, Giti Tire executive chairman and PT Gajah Tunggal Tbk director Dr. Enki Tan shared that China’s tyre market faces a number of changes in the coming years. He referred to the growth of the middle class and increasing numbers of younger consumers in China; he said that incomes in China are rising – workers’ average wages are expected to rise from five per cent of the US average to 25 per cent – and opined that the most significant change will come through the Chinese government’s target of raising domestic consumption to reach 61 per cent of the country’s GDP by 2022.

27th September 2012/by Tyrepress Editors

Raw material prices drive up Giti Tire Corp profits in H1 2012

For the first half of the 2012 financial year, Giti Tire Corporation has reported revenue of RMB 2.06 billion (£205.0 million), a year-on-year decrease of 7.0 per cent. The Giti Tire Pte. Ltd. subsidiary says this decline was a combined effect mainly attributable to decrease in sales volume and increase of average selling price. Lower sales mainly reflected a slowdown in China related to the construction and property sectors, coupled with measures undertaken by the Chinese government to restrict credit availability. The export market decrease was largely brought about by the financial crisis in European markets, Giti Tire Corporation added.

4th September 2012/by Tyrepress Editors

GiTi Tire’s rapid growth in the UK truck tyre segment

Unlike the passenger car tyre side of the business, which had been established and built up over several years before GiTi opened up its UK operation, the truck tyre segment had to be established from virtually nothing. Now the company claims a unit market share that puts it close to third in the UK.

16th August 2012/by Tyrepress Editors

GiTi debuting six new CV tyres at IAA 2012

With GiTi Tire having launched 12 new tyres in 2012, and with 10 more due before end of the year, the company has announced that it is taking six of its latest truck and bus tyre products to the IAA commercial vehicle show in Hanover. Two of the new GT Radial products – the GAR820 steer axle and GDL617 drive axle patterns – will form the foundation of six product debuts in hall 16, stand A43.

15th August 2012/by Tyrepress Editors

Giti Tire makes key European financial appointment

GiTi Tire has appointed Gillian MacRae as finance controller – Europe. The company says that the McRae’s appointment will strengthen its management team. She will be responsible for the planning, monitoring and management of company business plans, with an initial focus on UK and German markets, across all four main brands: GT Radial, Primewell, Runway and Dextero.

9th August 2012/by Tyrepress Editors

Micheldever, GiTi enhance GT Radial Performance Centre programme

The GT Radial Performance Centre (GTPC) programme for independent garages is to receive a series of enhancements as the brand’s manufacturer GiTi Tire and its UK distributor Micheldever Tyre Services commence a significant three-year growth plan. Micheldever chief executive, Paul Fox claims the enhanced GTPC programme is “the most exciting brand proposition in the UK tyre business today” at its launch at GiTi Tire’s European Technical Centre, MIRA.

25th July 2012/by Tyrepress Editors

GiTi names Peter Foulkes European commercial tyres director

Peter Foulkes has been promoted to the position of marketing director Europe – Commercial Tires at GiTi Tire. According to the company, Foulkes has played a leading role in the rapid expansion of GT Radial and Primewell sales in the European truck and bus tyre market.

19th July 2012/by Tyrepress Editors

GiTi Tire holds 2012 Dealer Conference at Reifen 2012

Immediately preceding the Reifen 2012 show at which its GT Radial brand had an impressive Hall Three stand, GiTi Tire held its Dealer Conference at which future growth plans were discussed for the GiTi Group’s full portfolio of products. Managing director Europe, Richard Lyons said that its European operation will continue to grow profitability in 2012 and 2013 by gaining volume share in mature markets and achieving breakthroughs in emerging countries. Speaking at the GiTi Dealer Conference at Reifen 2012, Lyons stated that these goals would be achieved in unprecedented economic times by the continued introduction of high quality products with premium performance, a first-class level of service and an improved value-proposition.

5th July 2012/by Tyrepress Editors