Visitors to the LAMMA show way back in January were amongst the first anywhere to see Alliance’s new standard tractor radial, the Agri Star II. The new tyre came to market a few months after this, but corona lockdowns got in the way of a more thorough launch – until now.
The Alliance brand has gained a strong position in certain segments of Europe’s agricultural tyre market. Alliance Tire Europe claims a leadership market share of up to 30 per cent for row crop applications and a 20 to 30 per cent share for implement applications. But Alliance’s primary ambition is to break into the tractor segment in a bigger way. In recent months it introduced a couple of products to support this drive.
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