Michelin reports good start for mobile site
After being live for only a few months, Michelin says the mobile version of its corporate website has proven to be a huge hit. The French tyre maker describes the site’s stats as “encouraging” and says it has experienced a 135 per cent increase in visits. Other pertinent statistics reported by Michelin are that the average visit to the site lasts one and a half minutes, and 30 per cent of users are located in the United States, with 18 per cent in France.