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Davanti Tyres signs three-year partnership with Everton Football Club

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Davanti Tyres has signed a commercial partnership deal to make it Everton Football Club’s official tyre partner from 2017. The three-year commercial sponsorship deal was signed in August 2017 by Alan McTavish, Everton Football Club head of commercial partnerships, and Peter Cross, general manager of Davanti Tyres at Goodison Park. Davanti was launched in 2015, and carries more than 10 different tyre patterns, ranging from smaller passenger cars, heavy duty commercial taxis/van tyres, to high-performance SUV/4×4, and winter tyres. Signing a Premier League sponsorship deal, the brand targets the global audience offered by the competition.

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Related news:

  1. Davanti unveils wave of new product, partnership news at first conference
  2. Maxxis renews ‘beneficial’ Liverpool FC sponsorship
  3. Yokohama hails Chelsea success as team wins ‘football’s biggest prize’
  4. Avon Tyres becomes official Derby County shirt sponsor
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Falken an official partner of DFL-Supercup

The DFL-Supercup, a football match held between the winners of the previous Bundesliga championship and the DFB-Pokal, will be held tomorrow in the German city of Dortmund and see local team Borussia Dortmund take on Bayern Munich. Falken branding will be visible during the day’s proceedings thanks to Sumitomo Rubber Industries’ return as a DFL-Supercup sponsor for a second year.

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  1. Falken limbering up for Bundesliga playoffs
  2. Falken Tyre becomes Liverpool FC partner
  3. ATE starts second season as Wolfsburg Sponsor
  4. Kumho partners with German football club Bayer 04 Leverkusen
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Falken Tyre becomes Liverpool FC partner

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Liverpool FC has a new global partner and official tyre partner. Following the end of its arrangement with Maxxis, which began in 2009 and concluded at the end of the 2016/17 season, the club has entered into a multi-year collaboration with Falken Tyre.

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Related news:

  1. Falken, Liverpool FC discuss tyre-football partnership and synergies
  2. Tyres in football: 2015/16 season heralds expanded deals with biggest clubs
  3. Liverpool FC presents shirt to Falken Tyres in recognition of global partnership
  4. Football: Falken signs up as Borussia Mönchengladbach sponsor
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Avon Tyres becomes official Derby County shirt sponsor

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Derby County Football Club announced today that Avon Tyres has become the Rams’ official shirt sponsor for the upcoming 2017-18 Sky Bet Championship season. As part of a multi-year agreement, the Avon Tyres logo will take pride of place on the front of all of Derby’s first-team kits for the forthcoming campaign.

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Related news:

  1. Cooper increases football alliance as Avon becomes Everton’s Official Tyre
  2. Avon Tyre enhances Derby County sponsorship to appear on kit
  3. Yokohama’s Chelsea shirt deal worth up to £200 million
  4. Falken, Liverpool FC discuss tyre-football partnership and synergies
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Comline sponsors Redditch United Football Club away shirt

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Comline Auto Parts (Comline) has agreed a deal with Redditch United Football Club to become the club’s new away shirt sponsor for the 2017/2018 season. The agreement strengthens the award-winning distributor’s commitment to the Evo-Stik League Southern side after becoming a major club partner last season and named sponsor of the main stand.

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  1. Trico increases Redditch United support with player sponsorship
  2. Falken Tyre becomes Liverpool FC partner
  3. Nexen Tire continues ‘successful’ Manchester City FC sponsorship
  4. Kumho customers play the beautiful game, Spurs-style
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Yokohama branding continues on new Nike home and away kits for Chelsea FC

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While Premier League champions Chelsea FC will be wearing Nike Football kits for the first time in the club’s 112-year history, one thing that won’t change for the 2017-18 season is shirt sponsor Yokohama. The tyre manufacturer continues into its third season of the five-year deal, which will see the champions defend their title and mount a challenge in the European Champions’ League, increasing the reach of its global sponsorship.

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  1. Yokohama tyres fitted to Chelsea FC team bus
  2. Yokohama hails Chelsea success as team wins ‘football’s biggest prize’
  3. Chelsea Ladies FC extend Yokohama football brand reach
  4. Yokohama celebrates brand boost as Chelsea wins Europa League
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Premier League trophy to appear at Automechanika with Yokohama

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Yokohama will host the Premier League trophy on its Automechanika Birmingham stand (stand 20D80, Birmingham NEC) as part of its continuing shirt sponsorship of 2016/17 champions Chelsea FC. Visitors to the show on Tuesday 6 June and Wednesday 7 June will have the opportunity to have their photo taken alongside the official Premier League trophy, which appears courtesy of the tyre manufacturer’s partnership with the club.

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Related news:

  1. Yokohama hails Chelsea success as team wins ‘football’s biggest prize’
  2. Yokohama’s Chelsea shirt deal worth up to £200 million
  3. Chelsea title run boosts Yokohama brand
  4. Yokohama celebrates brand boost as Chelsea wins Europa League
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Yokohama-sponsored Chelsea look forward to FA Cup, Far East tour

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Following the team’s 5-1 win in the top versus bottom clash against Sunderland, Chelsea FC lifted the Premier League trophy in front of a packed crowd of 42,000 at Stamford Bridge. Chelsea also became the first club to secure 30 top-flight victories in a 38-game season, giving them their fifth Premier League title, the first since Yokohama tyres became their official shirt partner in 2015.

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  1. Yokohama hails Chelsea success as team wins ‘football’s biggest prize’
  2. Yokohama tyres fitted to Chelsea FC team bus
  3. Yokohama branding continues on new Nike home and away kits for Chelsea FC
  4. Yokohama celebrates brand boost as Chelsea wins Europa League
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Yokohama hails Chelsea success as team wins ‘football’s biggest prize’

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Chelsea’s 1-0 victory at West Bromwich Albion completed the club’s Premier League championship with two games to spare in shirt sponsor Yokohama’s second season with the club. The Japanese tyre manufacturer has enjoyed the benefits of its association with the winners of what it calls the biggest and most prestigious prizes in world club football, with a “big increase” in “brand recognition,” according to David Seward, managing director, Yokohama HPT Ltd. Yokohama’s sponsorship also helped generate some publicity for road safety charity TyreSafe this year, as Chelsea became a member, and displayed the organisation’s messages at Stamford Bridge.

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Related news:

  1. Premier League trophy to appear at Automechanika with Yokohama
  2. Yokohama’s Chelsea shirt deal worth up to £200 million
  3. Yokohama and Chelsea offer free youth soccer clinics in the US
  4. Chelsea title run boosts Yokohama brand
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Chelsea title run boosts Yokohama brand

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Chelsea could wrap up the Premier League title this evening with a win at West Bromwich Albion, and the club’s excellent season has helped boost shirt sponsor Yokohama’s global brand recognition. The tyre manufacturer states that it is benefitting from record levels of brand exposure thanks to the concentrated attention on the club. Chelsea has also reached the FA Cup final, taking place on Saturday 27 May at Wembley Stadium, giving Antonio Conte’s team even more live television coverage in the UK and around the world.

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Related news:

  1. Yokohama hails Chelsea success as team wins ‘football’s biggest prize’
  2. Premier League trophy to appear at Automechanika with Yokohama
  3. Tyres in football: 2015/16 season heralds expanded deals with biggest clubs
  4. Falken, Liverpool FC discuss tyre-football partnership and synergies
/by

Latest Cooper Tire Europe challenge sees Arsenal players test reactions – video

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Cooper Tire Europe’s latest football challenge tested the reaction speeds and accuracy of Arsenal Football Club’s squad. The tyre manufacturer is the official tyre partner of the club, and has collaborated with the club on a series of promotional videos, which have cumulatively registered nearly a million views on YouTube.

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  1. Cooper challenges Arsenal players to footballing accuracy test
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  4. Arsenal players go head-to-head in Cooper Tire Europe’s ‘football darts’ challenge
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Chelsea FC players star in Yokohama short films

The initial two in a series of short films released by Yokohama Rubber and featuring players from Chelsea FC have been released, and in the coming weeks a further three are coming to a social networking site near you. The five films are subtitled in English and Japan, and will be followed by German, French, Italian, Spanish, Portuguese, Arabic, Thai, Indonesian, Vietnamese, and Mandarin Chinese versions.

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  1. Yokohama supporting Chelsea FC pre-season match
  2. Yokohama and Chelsea offer free youth soccer clinics in the US
  3. Yokohama branding continues on new Nike home and away kits for Chelsea FC
  4. Yokohama celebrates brand boost as Chelsea wins Europa League
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Nexen Tire sponsoring Australian ‘A-League’ football club

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A new multi-year partnership with Melbourne City FC will give Nexen Tire branding presence on players’ uniforms. Initially the Nexen logo will appear on the Australian football club’s training kit as it goes into the 2017 Finals Series, and from the start of the 2017/18 season it will also be present on the men’s away kit sleeves. The sponsorship arrangement also covers Melbourne City’s women’s team, and provides Nexen with match day benefits including signage at the team’s home ground, player appearances and ticketing opportunities.

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Related news:

  1. 3 more years: Nexen Tire extends Eintracht Frankfurt sponsorship
  2. Nexen Tire begins Manchester City FC partnership
  3. Nexen Tire returns as Manchester City FC sponsor, broadens football advertising in Italy
  4. Nexen Tire back with Man City for 2019/20
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Hankook competition offers UEFA Europa League final tickets, Stockholm Showdown

UEFA Europa League 2017 main sponsor, Hankook has announced its competition for football fans to win tickets to the Stockholm final on 24 May. In addition to two pairs of tickets to the Europa League final, the grand prize includes the chance to play on the Friends Arena pitch in the Hankook Fans’ Final.

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Related news:

  1. Hankook Tire making its presence known at Europa League final
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  3. Hankook Tire: Together with Europa League until 2020-21
  4. Inter Milan be warned: No Europa league, no Pirelli sponsorship
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Derby County’s Rammie victorious in Avon Tyres Mascot Challenge: video

Avon Tyres held its first Mascot Challenge, celebrating its English football club sponsorships. Derby County’s Rammie, Swindon Town’s Rockin Robin and Bristol Rovers’ Captain Gas competed against each other in a series of fun physical tests featuring Avon tyres. Click “Read More” to see the video of the event, featuring commentary from beloved football pundit, Chris Kamara.

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Related news:

  1. Cooper increases football alliance as Avon becomes Everton’s Official Tyre
  2. Cooper challenges Arsenal players to footballing accuracy test
  3. Video: Cooper challenges Arsenal players in Precision Challenge 2
  4. Cooper brings together football and motorsport in pendulum Precision Challenge
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