Aiming for Perfection
Every year 4.3 million car and SUV tyres come out of Pirelli’s vast Carlisle factory located just south of the Cumbrian capital. Export markets take between 75 and 80 per cent of this number, and Pirelli’s Carlisle products also feature as OE equipment on some of the world’s most respected automotive brands. In a recent interview with the Cumberland News, Pirelli’s head of operations and Carlisle and Burton-on-Trent, Wolfgang Meier, spoke about the operation he overseas.