Anyone who struggles to remember names won’t only dread pre-dinner drinks and small talk, they’ll also have a tough time keeping abreast with the agricultural tyre market. Recent years have seen brands appear and reappear in all segments, presenting no small challenge to anyone struggling to keep tabs on who is doing what. But a name worth committing to memory is Maxam. We caught up with the latest from the Maxam Tire team at Agritechnica this week.