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Federal and Hero “Accentuate Environmental Performance” at Reifen

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Federal shared its central stand in Hall 3 with its other brand Hero, during its sixth consecutive appearance at Reifen. Company representatives told Tyres & Accessories that the company “enjoyed great success in business… over the four day event,” during which the company emphasised the “environmental and conscientious performance” theme of its latest branding. The stand featured a backdrop of a forest pictured from dawn to dusk in order “to demonstrate our passion for “Green, Clean and Everything In-Between.”

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Related news:

  1. ‘Reifen’ show moving to Cologne
  2. “The Tire Cologne” – details of show to rival “Reifen” announced
  3. Hankook to premier UHP, concept tyres at IAA
  4. Toyo SEMA booth to feature four vehicle fitments
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8th CitExpo Gaining Momentum

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The 8th annual China International Tire Expo – CitExpo – will be held at Shanghai Everbright Convention and Exhibition Center this September 8-10. According to Wilko Fong, managing director of show operator Reliable International Exhibition Services, the number of registered exhibitors is expected to exceed last year’s CitExpo, with more than 300 exhibitors expected, covering 21,000 square meters of space over three halls.

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Related news:

  1. Toyo SEMA booth to feature four vehicle fitments
  2. Delphi launches new online catalogue
  3. Citexpo 2014 reports record figures
  4. ‘A good move’ – Exhibitors & visitors positive about new CITExpo venue
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Yokohama Eco Display Wins US Exhibitor Award

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Yokohama’s eco-sensitive “living wall” display, shown at the 2009 Los Angeles Auto Show, has been given Exhibitor magazine’s Bronze Award in its prestigious annual Design Awards, announced in the May 2010 issue. Based in Fullerton, California, Yokohama incorporated in its winning display a new technology developed by NaturExhibitsT, featuring a 90-foot, grassy-like "living wall" that was decorative and left virtually zero waste, according to Jim MacMaster, Yokohama executive vice president and COO.

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Related news:

  1. Goodyear Fuel Max a Popular Science Innovator
  2. Michelin Wins Manufacturing in Action Award
  3. Italy’s first conference on remanufacturing
  4. Reinventing the (alloy) wheel
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South Ontario Selected as Site for Initial Carbon Green Plant Rollout

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Pyrolysis based recycling company Carbon Green has identified Southern Ontario, Canada as the focus for phase one of the North American rollout of its full-scale tyre recycling plants. John Novak, president and CEO of Carbon Green, stated: “We have identified Canada as a world leader with very high standards of environmental practices which fits with our expansion plans for our unique proprietary technology that 100 per cent recycles used tyres into high grade commodities including Carbon Green (a carbon black substitute) which is the key component required for new tyre manufacturing with zero waste and zero emissions. We are therefore pleased to announce that we have chosen the southern Ontario region as the first location to launch our standardised plant rollout in North America.”

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Related news:

  1. Carbon Green Becomes Formula One’s First Green Technology Sponsor
  2. Yulex, Versalis to produce guayule rubber in Southern Europe
  3. Pirelli launches “eco-friendly” Cinturato P1 for small-medium segment
  4. Panorama investigation shows “vital role” of TRA’s responsible recyclers
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Tyres & Accessories April 2010

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The April 2010 of Tyres & Accessories is now available to subscribers for virtual viewing online. All you have to do is click more to read it. The latest issue contains our annual wheel report, the first part of our Essen show preview coverage, a wheel alignment feature and part one of our Tyrexpo Africa review.

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Related news:

  1. Stamford Launching Falken Brand in Africa
  2. Apollo Tyres featured in ‘Around the World in 80 Brands’ book
  3. Floor Space for Tyrexpo Africa Selling Fast
  4. TAFF Awards Best Industry Advertising Campaign – Continental
/by

Celebrate on a Budget With Uniroyal

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Uniroyal is adding an element of Danger to the holiday season – Kim Danger, author of ‘Instant Bargains’, is collaborating with the tyre maker to share her latest e-book tips on inexpensive ways to make any celebration memorable and easy on the hip pocket nerve. The e-book from the US based savings expert, as the imagery used on the cover hints, is aimed at American readers, yet those domiciled outside the home of the brave can also benefit from its entertaining facts and tips for holiday fun that don’t empty the wallet.

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Related news:

  1. Michelin launches 2012 Britain & Ireland guide
  2. Conti investing in US truck tyre production
  3. Hankook launches new global TV campaign including ads in UK and Europe
  4. Toyo finishes 2013 Dakar with 6 stage wins, 13 podiums
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Lagerfeld’s Pirelli Calendar Cast Leaked

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German fashion designer Karl Lagerfeld is reported to be locked in a Paris studio this week, taking the pictures for Pirelli’s 2011 calendar. Isabeli Fontana – a Brazilian supermodel involved in the shoot – tweeted a picture of the models to be featured, which include Heidi Mount, Magdalena Frackowiak, Bianca Balti, and Natasha Poly.

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Related news:

  1. Conti predicts 1 billion euro free cash flow, EU-bottom out soon
  2. Hankook UK sales director Barrie Horrocks passes away
  3. Swoon – Pirelli unveils 2012 Calendar
  4. Rosneft buys 13 per cent of Pirelli
/by

CGS Tyres Bringing Latest Range to Bauma

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Between April 19 and 25 the German city of Munich will host Bauma 2010 – the world’s largest trade fair for construction machinery, building material machines, mining machines, construction vehicles and construction equipment. CGS Tyres/MITAS a.s. has announced its participation in this event, and invites visitors to its stand (booth 109, hall A6).

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Related news:

  1. ContiSeal Technology Promises Fewer Punctures for Passat Drivers
  2. Goodyear and Agricultural University Create Innovation Award
  3. Goodyear Dunlop Presents BioTred2 at Cereals Show
  4. Mitas launches third generation floatation tyre
/by

US Michelin Adverts Challenged by Bridgestone – Again

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Tire Review reports that, while finding no fault, the National Advertising Division of the Council of Better Business Bureaus has asked Michelin North America to “modify or discontinue, among other claims, certain advertising claims for the Hydro-Edge tyre.” The move comes in response to a complaint filed by Bridgestone Americas challenging certain claims made by Michelin in its advertisements.

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Related news:

  1. Bridgestone Americas Launches Newest Blizzak
  2. 1000 Attend Brahler Industries Open House
  3. Trelleborg to Pursue Service Goals through Dealership Network in 2011
  4. Michelin becomes official tyre of Sebring
/by

Michelin Launches UK Part of New Global Ad Campaign

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Michelin has launched the UK part of a new global ad campaign based on the theme: “The right tyre changes everything.” According to the company, the new campaign is intended to illustrate the competitive advantages of Michelin tyres and will roll out across the country from 15 March.

While creating a link with the grand tradition of Michelin advertising, the company has chosen a fully animated presentation for its new advertising campaign. It features the famed Michelin man, Bibendum, in an animated world. As ambassador of the Michelin brand, he comes to the aid of motorists in trouble, replacing their inefficient tyres with Michelin tyres that he pulls from his body, thereby enabling them to keep on driving.

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Related news:

  1. Hankook launches new global TV campaign including ads in UK and Europe
  2. Fifty years old and still looking good
  3. Pirelli dips into archive for 2014 Cal
  4. Michelin confident of meeting ambitious objectives
/by

Conti Reports Strong Results in European Tyre Tests

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The stereotype of the über-efficient Teuton may still be a cause for mirth here in ‘Blighty’, but our European neighbour’s reputation for thoroughness is not wholly undeserved – so when leading motoring magazines in all three German speaking European lands recommend a particular tyre, it’s probably in our best interest to take note.

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Related news:

  1. Bridgestone Summer Tyres Top German Tyre Tests
  2. Record Breaking Rubber
  3. Pirelli P6 & Cinturato P4 Fare Well in UK, European Tests
  4. Conti PremiumContact 2 Tops Which? Rankings
/by

Despite Hard 2009, Conti Looks Toward Sales Growth This Year

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Despite an overall upbeat tone, the word “crisis” has featured strongly during Continental AG’s reportage of its 2009 financial performance on February 23, a likely indication of the extent to which the German automotive supplier was affected by last year’s market downturn.

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Related news:

  1. Conti “Well on its Way” with H1 Results
  2. Sales, Profits up at Toyo in Q1, 2010
  3. Conti Sales Reach 25.5 Billion Euros in 2010
  4. Conti predicts 1 billion euro free cash flow, EU-bottom out soon
/by

Michelin Progressive Sipe Technology Featured on New Scooter Tyre

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Michelin has launched its new City Grip scooter tyre. With over 80 per cent of scooter riders using their machines daily, preparation for all weather conditions must be high on their agenda, and Michelin believes this is where the City Grip excels with its advanced sipe design. The tyre is the first of its type to feature Michelin’s latest Progressive Sipe Technology (PST) to improve safety on wet roads, the manufacturer states on the new tyre’s release. The City Grip replaces the Michelin Gold Standard range and covers “a large percentage” of the scooters 125cc and above.

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Related news:

  1. Pilot Road 3 aimed at growing sport touring segment
  2. Michelin unveils latest moto offerings
  3. New Coach Tyre Superior, Claims Michelin
  4. Michelin Releases Le Mans ‘Key Figures’
/by

The Who Play Bridgestone Halftime Show at Super Bowl XLIV

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One of Britain’s oldest surviving (well, at least half of them) rock bands, The Who played the Bridgestone-sponsored halftime show at American Football’s biggest event yesterday. The 10-minute slot has been filled by single bands best described as classic since the infamous “wardrobe malfunction” of 2004’s Super Bowl XXXVIII. Bridgestone has sponsored the show for the past three years, which have featured Tom Petty & the Heartbreakers, Bruce Springsteen and the E Street Band and now The Who’s Pete Townshend and Roger Daltrey. Coverage of the show can be seen below in the embedded video. Before and after the big event, an American Football match broke out, the much-loved New Orleans Saints beating the more fancied Indianapolis Colts 31-17. Bridgestone also displayed its latest adverts amidst the action on the television coverage.

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Related news:

  1. Safety Scholar Video Contest Winners Named
  2. Hankook to premier UHP, concept tyres at IAA
  3. Video: Yokohama-backed Chelsea players in stunts with YouTube’s Dude Perfect
  4. Conti predicts 1 billion euro free cash flow, EU-bottom out soon
/by

Bridgestone Americas Launches Newest Blizzak

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Bridgestone Americas used the snowy mountains of Steamboat Springs, Colorado as the back drop for the official launch of its latest Blizzak winter tyre – the WS70. Invited tyre and enthusiast media and dozens of key dealers attended the week-long launch event, which featured a competitive ride-and-drive at the Bridgestone Winter Driving School there.

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Related news:

  1. Michelin Man Gets More ‘Socially Responsible’ in New Ads
  2. US Michelin Adverts Challenged by Bridgestone – Again
  3. Michelin becomes official tyre of Sebring
  4. 1000 Attend Brahler Industries Open House
/by

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