Falken Archives - Page 22 of 30 - Tyrepress

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Falken emphasises motorsport youth development

Premium brand tyre manufacturers have emphasised youth development as a keystone of their activities practically since John Boyd Dunlop’s famous fitment to his son’s tricycle, and Sumitomo’s Falken brand has focused its engagement with grassroots sport in this way during 2013. First it introduced a sponsorship and support scheme that enabled young drivers access to subsidised and free tyres in the Association of North Western Car Clubs (ANWCC) K11 Micra Challenge and the Under 17 Motor AutoSOLO Championship for standard cars. It followed that with support for 11-year old Catherine Harris in National Ministox. The championships used the ZIEX ZE912 while the younger sister of 2013 F1 stock car world champion Tom Harris used both the ZIEX ZE912 and Sincera tyres on her Mini.

8th November 2013/by Andrew

Falken becomes ‘Tudor’ series partner, GTLM supplier

Falken Tire has signed up as a partner to the series formed by the merger of the American Le Mans Series and Rolex Sports Car Series and announced earlier this year. Company officials signed the two-year deal with those from the International Motor Sports Association (IMSA) – which sanctions the new Tudor United SportsCar Championship – at the SEMA show in the US on 6 November. In addition to being a partner of IMSA and the Tudor Championship, Falken will serve as a tyre supplier for the open-supply GT Le Mans (GTLM) class, one of four classes included in the championship.

8th November 2013/by Tyrepress Editors

Team Falken wins Petit Le Mans in Forza 4 livery

Team Falken completed the ALMS season-ending Petit Le Mans on a high note, taking first place in the GT class. Falken’s Porsche 911 GT3 RSR, prepared by team manager Derrick Walker, was driven by Porsche Works and Falken team driver Wolf Henzler and Bryan Sellers were again joined by co-driver Nick Tandy, who previously ran with the duo at Sebring.

7th November 2013/by Andrew

Treadsetters discusses Falken distribution deal, Sunday Times accolade

Company News, Product News, UK News

UK and international tyre wholesaler, Treadsetters has recently been appointed as a UK distributor for the Falken tyre range – a move that it says enhances “significantly” its commercial tyre operation. The company says the Sumitomo-manufactured Falken brand joins Goodride and a number of specially selected mid-range and premium brands. The Shropshire-based wholesaler states that it has enjoyed a “very progressive trading period” in the last couple of years. As well as steadily increasing its product portfolio the company has also received a number of business accolades and were recently placed 59th in the Sunday Times International Track 200 list.

9th October 2013/by Andrew

Falken Tyres offering VW up! in competition

Falken Tyre Europe is offering one of its customers the chance to win a new car in time for Christmas. Open to anyone who purchases just two tyres from its award-winning range between now and 30 November, the recipient will receive a new VW up! before Christmas.

3rd October 2013/by Tyrepress Editors

Falken Europe appoints Fatho marketing manager

Falken Tyre has strengthened its European team with Thomas Fatho appointed its new marketing manager. Most recently working at Mitsubishi Deutschland, he assumes responsibility for all marketing-related areas in Europe.

17th September 2013/12,345 Comments/by Tyrepress Editors

Falken sponsors ‘old school’ rally

Falken Tyre Europe is sponsoring a ‘rally with a difference’ this month. Yesterday, cars competing in the Black Sea Circle rally headed off from Berlin, and Falken says this – Europe’s most eastern rally – is “about driving the way it used to be.” The rally route takes competitors around the Black Sea as far as Odessa, a total distance of 7,000 kilometres (4,350 miles).

2nd August 2013/12,345 Comments/by Tyrepress Editors

Parents fail school tyre safety ‘test’

Motorists carry their most precious cargo when making the school run, but that’s no guarantee that the vehicles they use will be fit for duty. Time spent by Falken at Moorfield Primary School in Shropshire uncovered a high number of illegal tyres – eight out of the 25 parents’ cars checked were fitted with tyres that didn’t make the grade. The school car park check also identified one tyre with a nail in it and a further two had tyres over ten years old. In the interests of safety, Falken provided vouchers for free tyres and fitting to the first five owners with illegally worn or damaged tyres.

24th July 2013/12,345 Comments/by Tyrepress Editors

Falken launches new all-season tyre

Falken has launched the Euroall Season AS200, which is – as the name would suggest – an all-season tyre. According to the company, Falken's new all-year-round tyre offers improved traction on dry, wet and even snowy roads without compromising on comfort. The Euroall Season AS200 also features significantly reduced tyre rolling noise and shorter braking distances. The tyre will be available at specialist tyre dealers from July 2013 in a total range of 27 dimensions.

22nd July 2013/12,345 Comments/by Tyrepress Editors

Falken ups grassroots motorsport engagement with Ministox driver

An 11-year old racing driver has gained tyre brand Falken’s support alongside her first victory in the National Ministox series. The Japanese manufacturer supplies tyres to Catherine Harris as part of its expanding presence in UK grass roots motorsport. The brand recently announced its intention to back the ANWCC Under-17s AutoSOLO and the K11 Micra Rally series, and is using this involvement as a way of raising the awareness of the importance of tyres to the next generation of car drivers.

4th July 2013/12,345 Comments/by Tyrepress Editors

Falken Motorsports: The Movie

Falken Motorsport has released a 28 minute movie showcasing its 2013 Nürburgring 24 Hours experiences. Filmed across three countries and on location at the Nürburgring 24 Hours, the film contains driver interviews and intense racing action culled from 25 terabytes of data. The film is now available to view online via sites such as YouTube and Facebook, as well as in the subscriber area on Tyrepress.com below.

2nd July 2013/12,345 Comments/by Tyrepress Editors

Treadsetters displays full Torque Tyres range at Autopromotec

Shropshire wholesaler Treadsetters recently exhibited its PCR, UHP, 4×4/SUV and TBR Torque tyre ranges, in addition to its Torque-branded steel truck wheels, at Autopromotec 2013. Its TBR range includes an “anti-abrasive tread for increased mileage,” the wholesaler states, adding that the tyres are especially suited to “mid to long distance journeys on both regional and urban roads.” Torque steel wheels meanwhile are available in sizes between 17.5 and 24.5 inches.

2nd July 2013/12,345 Comments/by Tyrepress Editors

Falken introduces two new FK-453 CC fitments

The continued success of Jaguar Land Rover in the UK market, with an increase in sales and market share in 2012 fuelled by the Evoque and the continued popularity of Range Rover and Range Rover Sport, makes high performance SUV products an important aspect of Falken’s range. To meet these vehicles’ demanding requirements, Falken says it will be providing its Azenis FK-453CC, tyres in new sizes to fit the specifications of the latest Range Rovers and Land Rovers. The size range will now include 255/55R19 and 275/40R20.

13th June 2013/12,345 Comments/by Tyrepress Editors

Falken TBR “expanding” in UK & Ireland – Philip White Tyres

Philip White Tyres has been a principal dealer of Falken tyres for over 20 years, and the distributor will continue to supply the brand to customers in the region. The partnership with Falken formed in the early 1990s has seen the development of the Falken brand receive key recognition among the UK and Irish commercial truck & bus market. The distributor says the Sumitomo Rubber Corporation brand has expanded in the territory during the last year on the competing pricing, performance and service benefits it offers, backed by Philip White.

4th June 2013/12,345 Comments/by Tyrepress Editors

Treadsetters to distribute Falken TBR tyres

Tyre wholesaler, Treadsetters has signed a new distribution partnership with Falken. The brand, which is seeking ways of expanding its commercial tyre activity in the UK, will supply truck and bus tyres to the Telford-based distributor.

23rd May 2013/12,345 Comments/by Tyrepress Editors