Buckinghamshire-based Energy Generator Hire has become the first customer in the UK to specify Michelin’s CrossGrip tyre, fitting nine JCB telehandlers with the new multi-purpose fitment that is designed for operation on roads, grass and in the snow. The company provides specialist generator equipment for outdoor events, with past clients including BBC Hyde Park and the Wilderness Festival. It saw the potential for Michelin’s new 400/80 R24 CrossGrip tyres to help ensure grass remains in pristine condition on sites where its telehandlers are working, having Exelagri dealer Farol Tyres convert its fleet from their existing competitor fitments.