Big Atom, which operates from Ellesmere Port in the northwest of England, is celebrating the successful processing of its one millionth tyre in three years. Not only is one million a significant sized number, according to the company it represents the first step towards a fully sustainable operation.

Company founder Alexander Guslisty views Big Atom’s milestone as the tip of the iceberg, with the site licenced to process 2,500,000 tyres a year after new machinery was invested to enable higher production levels. At the same time, Big Atom’s workforce has increased to 33 and a recent investment in upgraded machinery has allowed the company to produce rubber crumb in three size variants; 0-2mm, 2-6mm and 20mm.