“Two Fundamental Trends will Drive the Industry”
During a presentation at the Geneva Motor Show, Goodyear Dunlop’s Michel Rzonzef referred to recent societal changes and evolving consumer needs as an “opportunity for companies like Goodyear Dunlop to do what we have been doing over the last one hundred years, to be at the forefront of the industry, to drive innovation and drive change.” This innovation and change, the EMEA business unit’s president for Eastern Europe, the Middle East and Africa said, will come through the development and introduction of new products that focus on two key areas.