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Cooper Co-Sponsors 2008 Formula Drift Series

Cooper has again partnered with Formula Drift for the entire seven-event 2008 Formula Drift Pro Championship Series.

“During a drift competition, tires play a huge role in keeping drivers on track and in the race, and we’re confident that Cooper Zeon high performance tires will allow drivers to showcase their drifting expertise,” said Chris Pantani, Cooper’s director of UHP marketing and motorsports

At the Formula Drift events, Cooper will be promoted as a co-sponsor on all printed and online event materials, as well as in banners, advertisements, programs/handouts, PA announcements, and television programming. (Tire Review/Akron)

16th June 2008/by Tyrepress Editors

Nexen Driver top Drifter 2008

James Deane, the Nexen-sponsored Prodrift driver has reached the top spot in the 2008 Prodrift European Series standings following a win at Mondello Park in Ireland in April. The first Prodrift meeting of the series, James’s win makes it a double success for sponsor Nexen as last year’s sponsored driver Eric O’Sullivan won the 2007 event in Ireland. Stapleton’s is supporting the Prodrift team by supplying tyres from the Nexen N3000 range and will continue to support the drivers throughout the programme as it progresses through Europe.

27th May 2008/by Tyrepress Editors

Conquer the Asphalt with Federal and Hero

Taiwan’s Federal Tire has been in the business for more than half a century, and in recent times has become much involved in motorsports, especially in parts of Asia and the US, with an emphasis on drifting championships much in evidence. A hardcore base of motorsport fans always ensures a market for a tyre manufacturer’s high performance products, and in 2008 Federal Tire has several such ranges available under both the Federal and Hero brand names.

23rd April 2008/by Tyrepress Editors

Drifting to Victory with Toyo

Tanner Foust, driver of the Toyo Proxes R1R shod AEM/Memphis Car Audio/Toyo Tires Nissan 350Z, was crowned the 2007 Formula Drift champion this past weekend during the Formula Drift Championship Finals at Irwindale Speedway in California. Foust entered the final event leading the championship by 23 points, which meant he only needed to finish in third place or better to secure the championship, however he ended the season on a high note by taking first place on the day.

Irwindale Speedway is known to fans as “The House of Drift” and draws capacity crowds for the annual drifting finals. Foust climbed the championship ladder during the final rounds by first defeating Tony Brakahopia in the Top 16. During the Top 8, Foust defeated Ryuji Miki, and then moved on to the Top 4 to defeat Kenji Yamanaka. In the Final, Foust defeated number two ranked Chris Forsberg for both the event win and the 2007 championship.

31st October 2007/by Tyrepress Editors

Federal Tyres’ “Fruitful” 2007

For Federal Tyres this year, the second in which the company has placed an emphasis upon motorsports involvement, has been fruitful. At the very beginning of the year Federal was appointed naming right sponsor and official tyre supplier to the 2007 X Challenge series, an Australian based one-make championship for Lotus cars. This was followed up by a sponsorship deal in Federal Tyre’s native Taiwan with the AIC Drift Team. The manufacturer hand picked the team itself and hopes its decision to sponsor this growing sport will further encourage local companies to place their support behind motorsport in the island.

25th October 2007/by Tyrepress Editors

Federal & Hero Welcome Friends at SEMA

The SEMA Show is again around the corner, taking place between October 30 and November 2 in the Las Vegas Convention Center. In attendance at SEMA in 2007 is Federal Tyre, who wishes to extend its hospitality to existing and new friends.

Strongly inspired by motorsport themes, this year’s Federal Tyres stand at SEMA will be home to a vast array of the manufacturer’s tyres, including the FZ201, 595RPM and 595RS. Also present will be D1 Grand Prix Drifting founder and Option Magazine Publisher Daijiro Inada, who will sign autographs alongside his Nissan 180SX. And attendees whose blood does not get pumped by drifting can enjoy the many talents of the “Federal promo-girl squad”, who will offer ‘photo opportunities’ and hand out tattoo stickers.

As if all this wasn’t enough, the 112 square metre stand will also accommodate product lines from the fine-tuning Hero range, including a 16-inch fitment of the Atlanta AR01 PCR; Milanza HZ1 ultra-high performance tyre in a 20-inch size and Dynastorm A/T in 245/70R16. More sophisticated Federal products such as the 595EVO, 595RPM and Couragia A/T are expected to cater for the growing US appetite for this type of product, and offer the following benefits:

24th October 2007/by Tyrepress Editors

Walkinshaw Junior Gets To Grips With Westfield

The Walkinshaw name will need little introduction to any motorsport fan. Tom Walkinshaw has had a glittering career in saloon, touring and sports car racing as both a driver and constructor. Now it’s the turn of son, Fergus Walkinshaw to take the motorsport limelight. The 16 year old is already enjoying a competitive season in the Ginetta Junior racing series, but as part of his driver training recently spent a day with stunt legend Terry Grant learning the art of car-control in a Toyo T-1R equipped Westfield.

13th September 2007/by Tyrepress Editors

A Strong Argument in Support of Tubeless Tyres

The recent bad press surrounding Chinese made tyres and inner tubes has not deterred one man from giving Chinese tyre products his own unintended and unorthodox vote of confidence. Staking his life on the quality of a round black rubber object to an extent that few of us would dare, 41 year old Cheng Yanhua from China’s Hubei Province undertook a six week odyssey down the Yangtze River on a truck tyre inner tube.

Cheng’s adventure began on July 1, when the enthusiastic amateur adventurer embarked from the southwestern city of Chongqing. Spending at least ten hours a day on a raft that owes its origins more to John Dunlop or Andre Michelin than to any credible boat builder, Cheng paddled and drifted 3,000 kilometres down the Yangtze to Shanghai, where the river meets the Pacific ocean. And despite the absence of even the most rudimentary safety equipment and widespread flooding of the Yangtze this summer, the tyre-bound sailor completed his journey displaying few ill effects. Cheng commented that the greatest physical discomfort during his 44 days afloat came from having to tuck his legs into the inside of the ring for extended periods of time.

15th August 2007/by Tyrepress Editors

Leading Drift Drivers Choose Nexen

Nexen tyres have been chosen as the competition tyres for two of Europe’s leading drifters Eric O’Sullivan and Martin French. The first Prodrift meeting of the series took place in Ireland at the end of April and Eric O’Sullivan achieved first position. After the race, Eric said: “The Nexen 3000 definitely aided the car’s performance and played an important role in the win. The grip from the tyres was so good that on the final lap the speed recorded as I entered the first corner was 86mph.”

23rd May 2007/by Tyrepress Editors

Toyo Names New Project Manager of Events

(Akron/Tire Review) Toyo Tire (USA) Corp. has named Michael Shin project manager of events.

Shin will specialize in the import lifestyle segment by supporting drifting, drag racing and sport-compact-related shows. Shin co-founded JTuned, an online magazine focusing on the Japanese performance automotive aftermarket.

4th April 2007/by Tyrepress Editors

Two SEMA Awards For Dunlop Direzza

(Akron/Tire Review) Goodyear’s Dunlop products took two top awards during the recent SEMA Show in Las Vegas. Dunlop’s Direzza Sport Z1 tyre received two SEMA International New Product Awards. In separate awards, Australia’s Hot 4s & Performance Cars magazine and Greece’s top enthusiast publisher Option Press also recognized the brand new Direzza Sport Z1 tyre. Developed and built in Japan for professional drifting, the Direzza Sport Z1 delivers high grip, excellent control and consistency, according to Dunlop. The tyre will be available in Spring 2007 in 17 sizes.

8th November 2006/by Tyrepress Editors

Toyo Backs British Motorsport

Toyo has re-affirmed it’s continued support of Motorsport at every level today with the release of it’s list of sponsored events and championships for 2007. According to company representatives, Toyo believe in putting their money where their mouth is, covering everything from grass roots club racers up to International heavyweights.

In racing, nothing matters more than control. When your race series consists mainly of irreplaceable six-figure classics, it becomes a pre-requisite. With this in mind, Toyo points out that the control tyre for the ’07 Aston Martin Owners Club Championship is the critically acclaimed Proxes R888.

6th November 2006/by Tyrepress Editors

New TSW Alloy Wheels for the UK Market

The UK distributor of TSW wheels, Yokohama HPT, has announced the launch of five new designs which have now been introduced into the UK market. The wheels all offer TSW’s trademark quality and style and – according to the company – any car owner looking to individualise their vehicle will find something to their taste and style in the TSW range.

First up is the Holsten, an almost-full face wheel with seriously European undertones. It features a centre-cap to conceal the mounting nuts, giving uninterrupted lines. The Holsten is available in sizes from 9×18 to 10×22 and in silver or chrome finishes.

22nd September 2006/by Tyrepress Editors

Yokohama Involved in Another World Record

Yokohama was involved in yet another world record recently, when it supplied tyres for ‘Flat Out’, the lowest car in the world. The Fiat 500 was built by custom specialist Andy Saunders over the weekend of the recent Beaulieu Autojumble, starting as a standard car and ending up with an overall height of just 213/8in (543mm) from the ground.

21st September 2006/by Tyrepress Editors

Dunlop Looks to Podcasting to Reach Enthusiasts

(Akron/Tire Review) Goodyear’s Dunlop brand group is looking to leverage podcasting to enhance brand image, awareness and, hopefully, sales. Dunlop’s free podcasts – available on Apple’s iTunes site, podcastalley.com and Yahoo! Podcasts – will feature information about Dunlop’s new Signature tyre line, drifting, information about upcoming retail promotions, and reports from the Dunlop Drivers Cup’s World Finals.

19th May 2006/by Tyrepress Editors