Retail motor industry ‘must do more’ to educate customers on new fuel choices
The retail motor industry must do more to educate customers on the wide range of fuel choices they now face, members of the Vehicle Remarketing Association were told at the organisation’s July member meeting. Both David Bailey, professor of business economics at the Birmingham Business School, University of Birmingham, and Rupert Pontin, insight director at Cazana, spoke at the event and highlighted how this process would be crucial to future sales.