Continental is a founding partner and, from 2021, the premium sponsor of the Extreme E series. In this role, Conti will fit all race vehicles with tyres for the very challenging action. Indeed, according to the tyre and automotive supplier, Extreme E is the biggest challenge tyres have faced in motorsport. With this in mind, Nico Meier, product designer at Continental, talks about the challenges Extreme E tyres are exposed to in this unprecedented series, the importance of the tyre sidewall in general, and the sidewall design of the Extreme E tyre in particular.