General dealers visit SEMA
18 top General Tire dealers from the UK recently visited the SEMA aftermarket show in Las Vegas as invited delegates of Micheldever Tyres, the UK distributor of General Tire.
The trip was hosted by Amelia Lion, MTS marketing manager house brands and Alan Baldwin, MTS wholesale director, who commented: “After distributing quite a few million 4×4 tyres in the UK market over the past years, visiting SEMA, the home of 4×4, was long overdue.”