Emphasising the “Good” in Goodyear
The most recent list of the “100 Best Corporate Citizens” to appear in the US magazine ‘Corporate Responsibility Officer’ (CRO) features at least one very familiar name. Goodyear Tire & Rubber made its debut appearance in this who’s who of good business, being counted as number 72 of the 100 best US headquartered public companies.
This is the ninth year in which the Best Corporate Citizens list has been published, and in compiling its “100 Best,” CRO, in partnership with research and consulting firm IW Financial, ranked the corporate responsibility efforts of companies in eight categories: climate change, employee relations, environment, financial, governance, human rights, lobbying and philanthropy. CRO determined the final ranking as a weighted average of the eight categories. Goodyear was the only tyre company honoured with a berth in the top 100.