National Tyres has is partnering with summer blockbuster Ghostbusters in a campaign spanning radio, national press advertising and digital campaigns and which is designed to engage with customers and film fans alike.
On 2 June, seasoned technicians Lloyd Cullen and Steve Abrahams were crowned Auto Windscreens’ first ever ‘Clearly the Best’ 2016 champions, both winning a coveted trip to compete at Auto Glass Week in the US (5-7 October).
A Foxwood Diesel apprentice has beaten more than 13,000 hopefuls to be named one of the top engineering and construction apprentices in the country.
Casey Allen (17), who is about to complete level 2 of her apprenticeship and start level 3 at Foxwood Diesel in Old Whittington, was put forward for the award by her apprentice training provider, NLT Training Services, based in Brimington.
Birmingham act Rituals was crowned the overall winners of Firestone’s recent Battle of the Bands. The competition saw four unsigned music acts play to a national audience, starring on the Barclaycard Arena stage in Birmingham.
The band can now look forward to a series of sets on the Barclaycard Arena Unsigned Stage along with personalised Marshall amplifiers and music equipment, in a huge breakthrough for musicians Jo Berry, Jake Peal, Corey Deards, Andy Lowe and Dan Lovatt.
Valeo has announced the results of its international innovation contest. For the second year running, Valeo invited students from around the world to play an active role in automobile innovation by designing the product or system that will create smarter, more intuitive cars by 2030.
GSF Car Parts have announced details of a new prize draw, open to all garage visitors to their stand at the upcoming Mechanex trade show. The two day garage event, which takes place on 10 and 11 November at Surrey’s Sandown Park, will see the company promoting the latest from its Garage Essentials workshop equipment range. Vetech’s range of parts and consumables will also be prominent, including the patented non-flammable DPF cleaner which has been flying off the shelves, following its summer launch.
A Chiswick motorist has won a new BMW worth £20,000 in a Bridgestone promotion, having bought a set of tyres at her local Iverson Tyres centre. Two months after Kylie Munnich entered her details online as part of the campaign she was told that she’d beaten more than 5,000 fellow hopefuls across the UK to win a BMW 1 Series.
Tyre Bay Direct has celebrated 10 years in business. Now a family run business, Tyre Bay Direct was formed in 2005 by Roger Stote, becoming a name associated with nitrogen tyre inflation systems. With the growth in popularity of nitrogen inflation, Tyre Bay Direct has since had successful relationships with some of the largest and most recognised companies in the industry, including Kwik Fit, Selecta Tyre, Merit Tyre and Halfords. Today Tyre Bay Direct have nitrogen tyre inflation systems installed in over 1,200 tyre shops and fast fit centres across the UK and Europe.
Vredestein has announced a collaboration between the tyre brand and DJ Hardwell, twice voted the world’s #1 DJ, together with Carmen Jordá, Spanish racing development driver. The unique track the partnership creates will be inspired by Carmen Jordá’s driving experience and will be based on technical tyre data offered by Vredestein tyres.
Agricultural engineer, Hughes Bros, was the lucky recipient of an iPhone 6 in a recent Exol “selfie” competition. To enter the competition, customers of the UK’s largest independently owned blender had to send in photos of any vehicle from the company’s £1.5million fleet with either their premises or personnel in the background.
A customer of GT Radial Performance Centre (GTPC), Cranbrook Tyre & Exhaust Centre has been named the winner of the brand’s biggest UK consumer competition to date.
Directors at Hereford-based bulk haulier, Clive Price Transport, contest the idea there is “no such thing as a free ride” after winning a new Euro VI Scania R-Series truck in a Michelin competition.
Cooper, the first ‘Official Tyre of Arsenal Football Club’ has launched a new competition asking fans of the club to share their pre-match rituals. The tyre brand is using the hashtag #MatchReady to engage fans on social media, with three Arsenal stars taking part in the campaign-launching fan film (see below). Cooper is asking players and fans across Europe to share their #MatchReady rituals on Twitter, with the chance to win two tickets to see Arsenal v Swansea in the Premier League, hosted by former midfielder and ‘Romford Pelé’, Ray Parlour.
Nankang Tyre UK, the distributor of Nankang brand tyres, is to offer a range of prizes in a competition marking its partnership with the filmic return of the Road Warrior, Mad Max: Fury Road. The top prize, a Supercar Track experience for two adults at Monza, including return flights, private airport transfers and three nights in luxury accommodation in Milan, is joined in the giveaway by merchandise sets, Mad Max trilogy bluray boxsets and Odeon cinema vouchers. Visitors to the Nankang Tyre UK website can enter the prize draw here.
Toyo Tire & Rubber Co., Ltd. is to produce a film called “Driven to perform. To SAN SIRO” linking clips produced by fans from around the world into a movie to be shown during AC Milan Serie A home games. As a Premium Sponsor, Toyo Tires will make the film to promote support for AC […]
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