Goodyear Tyres UK Limited has acquired Easy Tyre and Autocentres, which runs 17 HiQ branches as a franchisee.

Easy Tyre and Autocentres’ branches span from Telford to Kettering, in a geographical area with a high value car parc and, according to Goodyear, represent the “second step” in the company’s ongoing retail strategy. All sites will become Goodyear’s equity operating under the HiQ brand going forward.