MAM Software has announced that business remained buoyant in the first half of 2007 as the company sustained its solid growth rate of recent years. Despite increasing market saturation, product enhancements and innovations created additional interest that has helped MAM to win new business, says the company.

Key factors aiding the growth of MAM’s business include technological advances in electronic cataloguing, the introduction of online sales applications and the development of new products for vertical markets. Current applications have also been enhanced with new features and functionality, which has motivated users to update their existing technology.

“The UK aftermarket is nearing saturation as most factors and retailers now use some form of I.T. to manage their business” explained Mike Jamieson, MAM’s Managing Director. “Despite this, we’ve been able to achieve solid growth by winning business from our competitors and increasing revenue through innovation and diversification.