Encircle: average UHP tyre prices slightly increasing
Data collected by Encircle Marketing over the 12 months between May 2010 and April 2011 suggests that the market for passenger car tyres is stable, with prices marginally up over the duration of the period. Premium brand tyres averaged £93.92 in April against £90.50 in May 2010, while the upper budget (£54.54 in April), lower budget (£50.12) and mid-range (£68.51) all experienced similar average price increases in the period. Both the premium and upper budget segments’ average prices saw a slight dip in October 2010, interrupting an otherwise slowly upwards incline.