Maxxis previews label finding solution
During the recent Reifen 2012 show in Essen Maxxis shared details of how the company is preparing for the rolling out of tyre labelling in Europe, including the launch of its own label finder software.
During the recent Reifen 2012 show in Essen Maxxis shared details of how the company is preparing for the rolling out of tyre labelling in Europe, including the launch of its own label finder software.
Sailun reports that it has been enjoying a period of strong establishment across Europe as well as a successful time in Essen this June, when the Chinese brand made its Reifen show debut.
Korea’s longest-established tyre maker, Nexen Tire, recently opened its latest factory, a highly automated plant that will help the tyre maker reach its goal of almost tripling output by the end of the decade. The Changnyeong plant entered production in April and this year it will turn out some three million passenger car, 4×4 and light commercial vehicle tyres. This figure will then rise significantly over the next few years, reaching 21 million – 60,000 tyres a day – by 2018. By that date, Nexen says it will have invested a total of 1,200 billion won (£650 million) in the plant.
Recently appointed Bridgestone CEO Masaaki Tsuya has spoken candidly about the tyre maker’s future against a backdrop of increasing competition from Asian manufacturers and global economic challenges. In an interview with the Wall Street Journal, Tsuya stated that Bridgestone must focus on high-end and more specialised products in order to survive. "We will lose if we make similar products using similar production methods (to our competitors)," he said.
At this year’s Reifen show in Germany, Heuver Tyrewholesale revealed it will soon begin selling Aeolus passenger car tyres in the European markets where it currently supplies the Chinese manufacturer’s OTR and truck tyres. According to Heuver marketing manager Maureen Voortman, the Aeolus passenger range consists of three different product lines and will be launched in Europe in late 2012. “They’re good tyres,” she commented to Tyres & Accessories during Reifen 2012. “You have ‘A’ brands, and now you have Aeolus.”
Bridgestone has called for context to be taken into consideration in response to Michelin’s decision to release fleet car tyre wear data that pointed to its tyres lasting the longest. For its part Bridgestone has added further detail, which the company believes shows that its tyres offer the best pence per mile. The tyre manufacturer came to this conclusion by taking Michelin’s own mileage figures and factoring in third party sell-out pricing data produced by Encircle marketing. According to this calculation, when mileages are divided by the initial purchase cost Bridgestone tyres come out on top.
While talk of the new tyre labelling rules remains a hot topic, Michelin has released data showing that its products last the longest. Of course treadwear isn’t mentioned on the new label, but Michelin’s long-term survey of a FN50 fleet recorded every tyre change mileage on its vehicles over the last six years for its most popular car, the Ford Focus. Interestingly the company has also reported the results of leading premium competitors Bridgestone, Continental and Pirelli.
Following Micheldever Tyres Services’ recent announcement that its branches are implementing a scrapping policy on all removed passenger car tyres, the Retread Manufacturers Association (RMA) has signalled its disappointment with this approach.
The UK’s major centre of excellence for vehicle research and development also houses the world’s ninth biggest tyre company, GITI Tire’s European Technical Centre; in May Tyres & Accessories joined representatives of the company and its UK dealers in visiting the site for a demonstration of its current high performance passenger tyre range. With an eye for the spectacular, the company’s test drivers at MIRA demonstrated the performance characteristics of current products such as the Champiro HPY, fitted to a BMW M3, and the Champiro HPX on an Ariel Atom for fast laps showing the tyres’ dry handling ability. Attendees at the event, which included representatives from the company’s exclusive UK distributor Micheldever, also tried for themselves the Champiro 228 on the wet circles track, and the Adventuro M/T off-road tyre in Mira’s 4×4 testing track. Contrasting with the high performance demonstrations was an amusing competitive element featuring a Fiat Panda, a parking cage and the unmistakable smell of burning clutch.
When it comes to high performance tyres, Japanese manufacturer Yokohama says there’s something for everyone in its range. From motorsport-bred circuit tyres to safety and confidence-inspiring replacement road tyres, Yokohama offers a range that caters for drivers from mild to wild.
Competition in the high performance tyre market is growing as second line and budget brands bring aggressive performance patterns and larger diameter sizes to market. Established premium tyre makers, who previously had the market all to themselves, now share the performance segment with an abundance of lower-priced products. How can a premium tyre maker maintain its market share in such an environment?
Earlier this year, Dunlop announced the launch of a new European breed of sports tyres with the introduction of its Sport Maxx RT (Racing Technology). This road tyre, which Dunlop says was designed especially for the driving enthusiast, aims to “deliver to the needs of the continent’s most passionate driving aficionados”, motorists who “savour the feeling of being in control of significant horsepower and dream of being in pole position at some of the world’s most prestigious races.”
The Cooper Zeon range features high performance tyres that are designed to give superior safety and performance levels across the board. Cooper Tire says this high performance range has been developed using the same principles and technology applied to the Cooper Motorsport range, and the result is that it delivers exceptional performance on both road and track.
Hankook reports that five per cent of its annual revenue is directed towards research and development, an investment it says allows the development and production of the very latest in market-specific tyre solutions. Such investment is considered by the Korean manufacturer as key to ensuring optimum quality and technology within its high performance portfolio – a range it says is specifically designed to suit all types of motorists.
Infinity Tyres describes its INF 050 as a tyre that combines performance with a great respect for the environment. This particular tyre, which is available in up to 20 different sizes, kicks off by being completely free of aromatic oils and thus is fully compliant with REACH legislation. Furthermore, Infinity says the INF 050 benefits from its Eco-Friendly Fuel Efficient (EFFE) manufacturing process.
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