Bridgestone Archives - Page 95 of 275

Tyre makers join South Carolina manufacturers’ council

Late last month a new organisation was formed to represent tyre makers in a region some refer to as the “tyre capital of North America”. The establishment of the Tire Manufacturers’ Council was announced by the South Carolina Chamber of Commerce on 29 May; it says the council’s aim is to “evaluate and propose policies relating to the manufacture of tyres in South Carolina.” Foundation members include Michelin North America, Bridgestone Americas and Continental Tire the Americas.

17th June 2013/12,345 Comments/by Tyrepress Editors

NTDA announces TAFF Awards 2013 shortlist

News

The National Tyre Distributors Association has unveiled its 2013 shortlist for each of the five balloted categories in the Tyre & Fast Fit Awards. The Association also called for nominations for the Innovation Award and for the Tyre Centre of the Year Award, entering its third year as part of the annual British tyre industry Oscars. Voting this year will be 100 per cent online, with NTDA members and non-members alike eligible to vote. The Awards are sponsored by speciality chemicals group Lanxess for the second successive year, and the media partner is Tyres & Accessories magazine.

12th June 2013/12,345 Comments/by Tyrepress Editors

Bridgestone NZ pays first dividend since 2007

News

Bridgestone New Zealand has reported making the most profit in a decade last year and has paid its first dividend since 2007. Net profit leapt from NZ$1.9 million in 2011 to $10.2 million (£5.2 million) last year. Sales rose 3.5 per cent to $218.5 million (£110.7 million).

11th June 2013/12,345 Comments/by Tyrepress Editors

Shelton promoted under Bridgestone Americas realignment

News

Bridgestone Americas Tire Operations has announced the realignment of three business areas, Technology, Manufacturing and Procurement. It says this realignment will create a “more integrated team equipped to deliver on the company’s brand promise more fully.”

11th June 2013/12,345 Comments/by Tyrepress Editors

Bridgestone launches ‘I’ve Been Everywhere’ social media campaign

News

Bridgestone has launched its latest online marketing campaign, utilising a new website, beeneverywhere.eu, social media and video in its effort to position the brand as “innovative and interactive”. Revolving around exploring the world, the video is set to a soundtrack based on Johnny Cash’s ‘I’ve been everywhere, man’. Jake Rønsholt, general manager, corporate and brand communications at Bridgestone Europe explained: “Part of the beauty of the campaign is that visitors to the main site can do exactly that, on just about any device.

7th June 2013/12,345 Comments/by Tyrepress Editors

Bridgestone backs young Redditch motocross rider

News

Young Redditch motocross rider Rob Yates’ hopes for national stardom were given a boost today when tyre manufacturer Bridgestone agreed to become his official sponsor. Aged 15, Yates has gradually moved up in stages from 50cc to 125cc bikes and is currently preparing for the British schoolboy Finals later in the year. Bridgestone will supply him with his tyres for the year, as well as essential racing gear.

6th June 2013/12,345 Comments/by Tyrepress Editors

2014 F1 season too soon for Hankook

News

While Formula One tyre supplier Pirelli has sought an end to some of the teams’ gripes about its current P Zero tyre specifications, the question of whether it will remain in the series after the expiration of its current contract remains in doubt. A similar list of names to that previously generated in mid-2010 has been circulated, when Bridgestone announced its withdrawal from the series. However, for at least one major player it appears the lack of development time and uncertainty about rule changes in the short to medium term mean that 2014 is too soon to enter the world’s most high-profile motorsport series.

3rd June 2013/12,345 Comments/by Tyrepress Editors

ESCO Ringmaster addresses O-ring issues

News

According to sources at Bridgestone Commercial Solutions, 78 per cent of all off-highway tyres and wheels are in the 25 to 29-inch size range. An important and difficult process in the servicing of these large-sized wheels is the removal and installation of the O-ring.

29th May 2013/12,345 Comments/by Tyrepress Editors

Bridgestone supports rider in 100,000 mile charity adventure

News, Premium

Bridgestone has agreed to supply Aberdeen’s Bruce Smart with its Battlax Sport Touring T30 tyre as he embarks on a £1 million charity adventure in memory of his mother. His 75,000 mile journey will cross 84 countries in 18 months, a challenge which will be compounded by his decision to do it all on a Suzuki GSX-R1000. Bridgestone will follow the 36 year-old’s quest to raise £1 million for four different charities, supplying him with new tyres when necessary. Smart, who is raising money for The Children’s Trust Tadworth, the Born Free Foundation, the Royal British Legion and St Christopher’s Hospice, dropped by Bridgestone’s head offices in Warwick as he begins his round-the-world mission.

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24th May 2013/12,345 Comments/by Tyrepress Editors

Bridgestone shows newest truck tyres at CV Show

News

Bridgestone displayed its new R-Steer and R-Drive regional truck tyres, along with the latest addition to its fuel saving range, the Ecopia H-Trailer at the CV Show. The manufacturer states that its high profile presence at the show attracted scores of fleet managers and industry professionals following up interest after visiting its stand. It estimates that hundreds of people learned more about the brand and its portfolio of products at the NEC,

24th May 2013/12,345 Comments/by Tyrepress Editors

Bridgestone acknowledged for carbon emission efforts

News

Bridgestone’s voluntary efforts to reduce carbon emissions have been praised by the Freight Transport Association. The tyre maker shares that FTA climate change policy manager Rachael Dillon has “welcomed” the work Bridgestone is carrying out, following the Department for Transport’s overall commendation of self-regulation across the sector.

23rd May 2013/12,345 Comments/by Tyrepress Editors

CV Show 2013 exceeds expectations

News

April’s annual gathering of the UK logistics industry, The Commercial Vehicle Show at Birmingham’s NEC represents a fine opportunity for those in the tyre industry to connect with this side of their business. The 2013 iteration boasted the best exhibitor turnout since 2009, and the show itself seemed to have exceeded many expectations for visitor numbers, which usually number around 16,000 over its three days, the organisers say. Certainly Tyres & Accessories witnessed busy stands visiting the show on day two.

22nd May 2013/12,345 Comments/by Tyrepress Editors

Bridgestone wins patent infringement lawsuit

News

Bridgestone Corporation has won a lawsuit against China’s Qingdao Genco Industrial Group Co., Ltd. The legal action against the Qingdao, Shandong Province-based firm was based upon an infringement of design patent rights, and it is by no means the first of its kind that Bridgestone has undertaken. Along with announcing its latest court victory, Bridgestone said it “will continue working to maintain and enhance the value of its brands by taking the necessary actions to protect its trade secrets and intellectual property. This includes reporting patent infringements to the appropriate authorities and seeking proper redress through the court system.”

22nd May 2013/12,345 Comments/by Tyrepress Editors

Bridgestone UK’s app goes global

News

Bridgestone UK’s tyre monitoring app is now being rolled out across other European markets. According to the company, the sales force assisting ‘Challenge’ app works by calculating the true cost of tyres over time and shares the performance data with all other users, before providing performance comparisons against competitors’ tyres – all on the user’s tablet.

Deployed in 2012, the technology has revolutionised Bridgestone’s sales process and is now regarded as a strategic tool, after being created by RNF Digital. Bridgestone’s product and marketing manager Andy Mathias said: “We are proud of our innovative use of technology to help serve our customers and sales force. The application that we developed in the UK is now being used across Europe and is even being trialed in North and South America.”

20th May 2013/12,345 Comments/by Tyrepress Editors

Bridgestone consumer website goes multilingual

News

In March, Bridgestone Europe launched its new consumer segment website, auto.bridgestone.eu. The site, produced together with UK-based digital communications agency Amaze, and Belgian ICT group Cegeka, was initially only available in English. The tyre maker has announced that the website is now available in four further languages – French, German, Italian and Spanish. These lingual additions mean the auto.bridgestone.eu now caters to consumers in the five major European tyre markets. Bridgestone Europe says additional country sites will be rolled out in the coming months.

17th May 2013/12,345 Comments/by Tyrepress Editors

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