Bridgestone restructures marketing in Central Region, appoints new head
A restructuring of the marketing team for Bridgestone Europe’s Central Region was implemented at the start of this year, and this has been accompanied by three new appointments. Julia Krönlein is now head of marketing for the region and takes on responsibility for all marketing activities and product management for the consumer business in the German, Austrian and Swiss markets. Long-time Bridgestone employee Stefan Lamp has been appointed product marketing manager for the consumer business, while Christian Blazekovic has been named head of brand and communication for the consumer and commercial business.