Two years after first partnering to develop an intelligent tyre monitoring system, Bridgestone Corporation is extending its collaboration with Microsoft. It will use Microsoft Azure to create value for customers, primarily global fleets and OEMs, by integrating advanced tyre analytics to provide a better overview of treadwear and casing health. By doing so, Bridgestone aims to raise customer productivity and efficiency by maximising retreading and informing when tyre maintenance may be needed.