Michelin Supplies Brennan’s Bakery
Dublin-based Brennan’s Bakery is operating a 100 per cent Michelin new and replacement tyre policy across its fleet of commercial vehicles, which are used to deliver fresh bread throughout Ireland. Operating under the famous slogan “today’s bread today”, the Brennan’s Bakery fleet comprises 16 tractor units and trailers, together with two 18 tonne rigids, each fitted with E-segment regional tyres which are managed using Michelin’s Four Lives tyre policy.
Tom Brennan, Distribution Manager at Brennan’s Bakery, explains: “Vehicles in our fleet cover approximately 100,000 km a year, operating primarily during the night to ensure fresh bread is on the shelves of the major retail establishments each morning.