With the battery season almost upon us, Banner’s introduction of a new guide to its comprehensive range of battery chargers, power packs, testers and accessories, couldn’t be more timely. Hot off the press from Europe’s leading manufacturer of lead-acid batteries, the 8-page, A5 format product range literature is available in both print format or viewable using a dedicated QR code.
When it comes to automotive battery replacement, and against a backdrop of it no longer being a case of one-size fits all, ensuring the correct and optimum battery by vehicle type is used is of paramount importance. Why? Because perhaps the single most significant challenge facing suppliers of automotive batteries relates to incorrect use and the fitment of the wrong battery type, particularly when it comes to start-stop applications.
In the past, car batteries were often viewed as one-size-fits-all components. However, the automotive landscape has evolved dramatically. Today, fitting the right battery is essential due to two key factors: firstly, modern vehicles must accommodate an increasing array of electrical demands beyond simply starting the car and powering lights and wipers. Systems, like air conditioning, heated screens, electric seats, advanced navigation, and entertainment systems, all place additional strain on the battery. Some vehicles even feature auxiliary batteries to help manage this load.
Banner Batteries is a founding member of the Original Equipment Suppliers Aftermarket Association (OESAA). One of the key factors behind joining was the organisation’s determination and strategy to educate today’s and tomorrow’s industry professionals.
Banner’s latest financial report serves to highlight the positive impact its ‘Agenda 2030’ Corporate Development Strategy is having on the Group performance as one of Europe’s leading manufacturers of automotive batteries and battery accessories. Despite having faced challenges in regard to costs and supply chain issues, Banner has posted a record sales revenue for its 2022/23 financial year (1st April 2022 to 31st March 2023). Having enjoyed a more than 7 per cent increase in sales revenue, standing at EUR 307 million, Banner’s sales of starter batteries totalled 4.1 million.
As part of its ‘Agenda 2030’ corporate development strategy, Banner has taken the decision to establish a major presence in China. Representing an opportunity to realise significant sales penetration in what is one of the world’s largest markets, Banner has signed a licensing agreement with leading battery manufacturer, LEOCH.
The Independent Automotive Aftermarket Federation (IAAF) has held one of its largest ever Annual General Meetings (AGMs) this week, which saw the formulation of a new look IAAF council for 2020-21.
Leading battery brand Banner Batteries has pledged its support to new service and repair comparison site autoadvisor.co.uk.
Banner Batteries ended 2017 on a double high. In addition to 2017 marking the 80th anniversary of its foundation in 1937, the company has witnessed the 80 millionth battery roll off its Austrian production line.
Banner Batteries has appointed the Charles Hurst Group as official distributor in Belfast in order to further develop its already established presence in Belfast.
Commenting on the newly-established association with Banner Batteries, Cyril Morrison, Parts Manager at Charles Hurst Group, said: “We set our sights on dealing with a manufacturer that had an established and prominent OE pedigree and one that could deliver on quality. As a result, and having looked at a number of possibilities, it was Banner Batteries that interested us most. Not only do they supply their batteries as original equipment to many of today’s leading car and CV manufacturers, our research clearly demonstrated that their products are proven in terms of their performance. We are therefore optimistic that their products will be well received across our customer base.”
A long-term advocate of Banner’s automotive battery product range and Groupauto member, ECC Motor Factors of West Yorkshire, has recently celebrated its 40th trading anniversary. And having earlier this year added a new Ford Transit Courier to its delivery vehicle fleet, co-branded and featuring the striking and bold Banner livery, Banner was again on hand to share in ECC’s celebrations.
The IAAF annual awards & dinner 2015 hosted its “most prestigious ceremony to date” for the second year running at the ICC in the heart of Birmingham. Sponsored by Comma Lubricants, sports broadcaster John Inverdale was the guest speaker for the evening. With 600 guests, and more than 30 aftermarket companies in attendance contesting the awards, after-dinner entertainment was provided by an acoustic set by Prok & Chloe. In addition to the headline sponsor, the event benefited from sponsorship from a number of major brands, taking full advantage of the vast range of aftermarket decision makers in attendance. The automotive industry charity, BEN, raised nearly £10,000 on the night.
Banner Batteries, has finalised the formation of its UK sales and marketing team. Alec Morgan, assumes responsibility for the management of Banner Batteries’ key accounts, with four business development managers working alongside him.
Banner Batteries has appointed Lee Quinney as country manager in a bid to expand its presence here in the UK. Quinney will take on the new role as of 28 February. Joining Banner Batteries after eight years with GM brand, ACDelco where he held the position of director, Quinney brings 30 years’ experience of the […]
The British Battery Industry Federation (BBIF) has a new chairman – Justin Smith. Smith is a director of CPC Batteries in Surbiton, Surrey and has been vice-chairman of the BBIF for the past two years. He succeeds Alec Morgan of Banner Batteries.
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Banner Batteries
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