Treadsetters mentioned in HSBC annual report
Remember how Telford-based tyre wholesale operation Treadsetters beat over 1600 other businesses to the finals of HSBC’s business thinking awards at the end of last year? The firm were regional winners securing a prize of £115,000 reaching the last 18 in the finals in Hong Kong. They may not have won the final overall, but making it to the short list of just 17 companies for the bank’s “International Insights” event in Hong Kong on 5 December is said to have opened up a number of other opportunities. Getting more than a page of coverage in the once of the world’s best-known banks’ annual report isn’t a bad thing either.
Treadsetters features in a full-page photo collage on page 14 of HSBC’s annual report with a short text describing the firm as an example of “creating export opportunities” on the following page. “The journey that [Treadsetters’] tyres make exemplifies the connections that criss-cross the global economy.”