TAFF Awards 2011 Preview – Tyre Wholesaler of the Year
Wholesalers depend on delivering customer service to stay in business and today's customers are increasingly demanding. It is a tribute to their ability to keep customers happy that all of last year's finalists – B.I.T.S., Bond International, Grouptyre, Micheldever and 2010 winners Stapleton's – have made it to this year's shortlist and are joined by a sixth finalist: Viking International. This is always a competitive category and even more so this time around with six companies to choose from.