Delphi Technologies: Automechanika debut for aftermarket packaging
Visitors to the Delphi Technologies stand (hall 4.0, stand C12) at Automechanika Frankfurt this week will be the first to see its newly designed aftermarket packaging. Featuring a new logo in a wallpaper print as well as a retail box based on the current design, the upgraded packaging is part of an extensive rebranding exercise which will see the company transition from its red oval logo to a single, common identity for both OE and aftermarket businesses. An improved layout and higher quality materials will also provide more robust packaging without increasing materials, weight or package size.