Bridgestone has beaten Michelin and Pirelli to be named Australia’s ‘most trusted tyre brand’ in a survey carried out for Reader’s Digest Australia. The publication’s Trusted Brands 2014 survey rated brands in 46 categories on a scale of one to ten, and named one winner and two highly commended runners-up for each category.
Used cars are generally not a topic covered by tyrepress.com, however one vendor’s effort to sell a pre-loved hatchback is well worth a mention. Marketing agencies should take note of the approach used by the unnamed owner; they may do worse than trying it themselves next time a manufacturer appoints them to promote a vehicle that won’t sell on the basis of its own merits.
An initiative to deal with the estimated 50 million end of life tyres removed from vehicles in Australia each year was implemented at the start of this month. Called the Tyre Product Stewardship Scheme, the industry-led programme aims to eliminate illegal dumping, reduce the number of waste tyres and increase the rate of tyre recycling in Australia from its current level of approximately 16 per cent.
Australian tyre industry fixture Bob Jane has made headlines in his homeland again after violating a court order that forbad him from using his own name. On 19 June, the Federal Court of Australia found Jane in contempt of court for failing to comply with a November 2013 decision.
You can’t keep a good tyre man down. That’s what Manly Council in Australia is coming to terms with half a year after its order to remove a much loved local icon was carried out. The ‘tyre man’, a dummy who sat atop a tyre-ringed pole in the Sydney beachside suburb for more than 80 years, was taken down last August after his deteriorating condition was judged a hazard to passing pedestrians. But instead of disappearing forever, tyre man is back – and he’s off on holidays before resuming his vigil over Manly.
Generations of Australians growing up in Sydney’s north have fond memories of the “tyre man” who sat perched on the hill above the beachside suburb of Manly. The tyre man, a dummy atop a pole ringed by close to 100 tyres, maintained his vigil over Manly for more than 80 years; local newspaper the Manly Daily reports that the tyre man is, alas, no more.
Australian fast fit chain JAXQuickfit Tyres has introduced a new section on its jaxquickfit.com.au website dedicated to informing potential customers about eco-friendly tyres and identifying suitable products for their vehicles. The company introduced this new website section after observing a shift in customer tyre requirements in recent times. JaxQuickfit CEO Jeff Board explains: “No longer are they primarily focusing on safety and cost-effectiveness aspects of tyres, many are now also seeking tyres that possess environmentally friendly features also.” Eco tyres are identified on the JAXQuickfit Tyres website by a green leaf symbol.
Australian independent tyre retailer JAXQuickfit Tyres has launched a new website showcasing its range of products and services at www.jaxquickfit.com.au. “JAXQuickfit Tyres is entering its next phase of business development and growth, so we have taken the opportunity to capitalise on what we have achieved over the past few years with a fresh, cleaner look going into the next strategic phase,” JAXQuickfit Tyres CEO Jeff Board said.
In Australia, JAXQuickfit Tyres has opened a new store at Pymble, completing a triangle of premium tyre locations on Sydney's north shore. JAXQuickfit Pymble joins the stores at Artarmon and Thornleigh in offering customers an extensive range of tyres and wheels, together with steering, brake and suspension servicing. “In an extremely competitive market environment, JAXQuickfit has always had a very loyal and strong customer base on Sydney's north shore, so we're delighted to be able to offer them another convenient store location,” CEO Jeff Board said.
Australian tyre retailer JAXQuickfit Tyres is marks its 60th anniversary in 2009, and in this diamond jubilee year the company is also celebrating its third consecutive year of double-digit growth. From humble beginnings in 1949, Jax Tyre, as it was then known, has developed into AUD$100 million a year business with a network of 72 outlets throughout Australia. And having covered much of its home market, JAXQuickfit says it is now looking at expansion overseas.
(Brisbane/Australian Tyre Dealer) Two of the best-known names in Australian tyre retailing and associated services have joined forces to become a major power in the business. JAX Tyres was established in 1949 and Quick Fit Tyre Service in 1995, both proudly Australian owned. Combined, they have a current annual turnover of around $100 million.
The Italian aluminium wheel brand, OZ, is known worldwide for its involvement in motorsports. It is equally well known in the aftermarket because of its good reputation. But, in recent times there have been many fears that Italian companies couldn’t compete in European market, where high quality and low prices are paramount. Now, at thirty years old, the company has experienced the sharpest turnaround in its history. A turnaround that the management believes has a lot to do with its acceptance of Japanese Kaizen Philosophy. To download this article as a PDF file, click here.
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