A further ten sizes have joined the Ascenso VDR 2000 range of Very High Flexion tyres for tractors and harvesters. Ascenso says that it will additionally expand its VF tyre portfolio “in the next few weeks and month” by adding flotation as well as tractor tyre sizes. The company has stated an ambition of establishing itself in this segment.
UK distributor BA Bush & Son travelled to Germany this week to visit the Ascenso team at the Agritechnica fair. Matt Smith represented BA Bush at Ascenso’s conference during the huge agricultural sector show, where he was joined by Nigel, Ben and Thomas Bush. The team also inspected some new Ascenso European original equipment fitments such as the Briri trailer fitted with Ascenso 710/50R30.5 FTR170 tyres. In addition, the Bush team met up with a number of other customers and suppliers and met with other Ascenso dealers from across the globe.
Ascenso Tyres entered the UK market in early 2021. Now there’s a new Ascenso UK website which showcases all the off-the-road tyres available across the brand’s range, including agricultural tyres, construction and industrial tyres, earthmover tyres, material handling tyres and forestry tyres.
Ascenso Tyres research & development manager Abhishek Kumar has visited the brand’s UK tyre distributor BAB Distribution, wholesale division of the BA Bush & Son Ltd Group, and key Ascenso OE2 partners, looking ahead to the development of future tyre products. The visit enabled the Ascenso team to demonstrate its willingness to listen and adapt tyres based on feedback from dealers and end users. There was also plenty of positive feedback from customers on the existing tyre range’s performance BAB Distribution told Tyrepress.
UK distributor for Ascenso Tyres, BAB Distribution – part of the Bush Tyres group – recently took key Ascenso dealer partners North Devon Tyres and Redpath Tyres to India to visit the Ascenso factory and offices in Bharuch and Mumbai.
As of 1 February 2023, EATD GmbH, a subsidiary of Mahansaria Tyres Private Limited (MTPL), has been trading as Ascenso Tyres CE GmbH, with CE standing for Central Europe.
Ascenso Tyres UK will continue its sponsorship of champion clay pigeon shooter, Kallum Burrell. The off-the-road tyre brand will exhibit at Lamma 2023 on 10-11 January (Hall 6, Stand 6.330, Birmingham NEC) alongside its exclusive UK distributor, BAB Distribution, the wholesale arm of the BA Bush group.
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