Go Goodyear – a new app for tyre industry professionals
Goodyear claims an industry first with the launch of a new app that focuses on educating the people who buy, sell or fit Goodyear tyres. Named ‘Go Goodyear’, the free app is aimed at smartphone and tablet users and offers a range of features, including fast access to fitment guides, tyre education, interesting videos and product information. In addition, Goodyear intends to keep users engaged through competitions and quirky items such as a ‘Chamber of Horrors’, and articles on futuristic mobility.