Apollo Vredestein GmbH has signed a brand-new sponsorship agreement with Borussia Monchengladbach. The new sponsorship agreement covers the 2016/2017 and 2017/2018 seasons and is designed to further enhance global recognition of the Apollo tyre brand. As one of the most popular and successful clubs in German football, Borussia Monchengladbach is very well-known internationally too and its matches are often broadcast live on television around the world.