Nexen Tire leveraging virtual technology in tyre R&D
On 4 July, Nexen Tire unveiled its ‘High Dynamic Driving Simulator,’ a VR-based tool for tyre development. This initiative, which Nexen Tire says is a first for a Korean tyre maker, draws upon the specialist know-how of British equipment supplier Ansible Motion. The tyre maker anticipates that the driving simulator will foster collaboration with vehicle manufacturers, reducing vehicle development times and costs through accelerated virtual development.