Bridgestone appoints Reinke to US marketing role
Bridgestone Americas has named Justin Reinke its new director of marketing for the Bridgestone Americas Tire Operations Consumer Tire Marketing team. He succeeds Amber Holm, who recently was promoted to vice-president of brand marketing, US and Canada, for Consumer Replacement Tire. Bridgestone says Reinke will lead the company’s brand-building efforts to develop stronger marketing programmes and drive continuous improvement.